Create better user experiences with Remote Config for advanced app personalization

Personalizing app themes is great - who doesn't like a dark mode option? But what about more sophisticated use cases, like personalizing game difficulty settings, or selecting the best place to show an ad to optimize your app revenue? That's where personalization in Remote Config can help! Learn how Google AdMob, Google Analytics, and Firebase work together to provide elevated user experiences automatically by using machine learning selection algorithms.

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Speakers: Andrea Wu, Rekha Kumar

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#GoogleIO

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The problem with your Ad revenue is NOT the placement. But it's Google's low CPM or their willingness to share the wealth.

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