Culture by Design vs Culture by Default

Kassi Rushing, APR
VICE-PRESIDENT FOR ORGANIZATIONAL STRATEGY & EMPLOYEE EXPERIENCE

As a communication and people strategist, Kassi Rushing collaborates with organizations to intentionally craft and clearly articulate the vision of their workplace culture. She specializes in connecting the functions of recruiting, learning and leadership development, communication, and employee engagement to create a powerful, unified story. The result is a place where people want to work, and a company that other businesses want to work with.

For the past 18 years, Kassi has been bridging the strategies between business and people. She focuses on developing, executing and measuring initiatives in the areas of: workplace culture, diversity, equity and inclusion, leadership/pipeline development, employee engagement, internal communication and public relations.

She previously served as the director of people growth and engagement for a Top 100 public accounting firm and as a corporate communicator focused on employee relations for a multi-billion dollar financial institution. She also worked as a development consultant for a national women’s non-profit organization.

Kassi earned her Bachelor of Arts in communication with an emphasis in public relations from Mississippi State University and her Master of Science in corporate communication and public relations from Mississippi College. She holds the Accreditation in Public Relations from the Public Relations Society of America and her Certificate in Diversity & Inclusion from the Yale School of Management.