10 Creative Cold Outreach Strategies in 20 Minutes

Boost your sales outreach with this insightful video on optimizing your email outreach strategy. Learn from Michael Maximoff, Co-founder and Managing Partner at Belkins, as he shares 10 unique strategies for outbound email marketing. From setting realistic appointment rates to establishing a follow-up sequence that keeps your prospects engaged, these tips will help you generate more leads and close more deals. Don't miss out on this opportunity to improve your sales game!

Timestamps:
00:00:00 - Teaser
00:00:20 - Introduction to Michael Maximoff
00:01:24 - Presentation on 10 strategies for outbound email marketing
00:03:02 - Strategy #1: Improved 'Refer me to the right person' approach
00:03:55 - Strategy #2: 'I am an assistant and was asked to reach out' approach
00:05:21 - Strategy #3: 'Call recap' approach
00:06:35 - Strategy #4: 'Let's meet at the event' approach
00:08:21 - Strategy #5: Approach to reach out to 'Past employees'
00:10:21 - Strategy #6: 'Negative review' approach
00:11:23 - Strategy #7: 'Create internal competition' approach
00:13:00 - Strategy #8: 'Personal experience with an industry problem' approach
00:14:31 - Strategy #9: 'Newcomers' approach
00:15:51 - Strategy #10: 'Two people didn't respond' approach
00:17:24 - Recap of all 10 creative strategies
00:20:26 - 10 general rules for outbound emails
00:26:00 - Meeting booked rate for these templates
00:26:56 - Follow-up timing after the initial email
00:27:50 - Comparison of longer vs shorter emails in terms of opens

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