The mistakes businesses make with their CX strategies

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In this webinar, we discuss the CX strategy mistakes our esteemed panellists have seen in their 20+ years working in customer support and operations.

Watch the webinar to hear their lessons and advice on:

- What not to do: Learn from real experiences turned into hard lessons
- How poor automations can directly affect your customers (and your revenue!)
- How to improve your CX strategy using automations

Our panellists:
Andrew Charles Moorhouse - Founder & Director of Consulting at Alitical
ex-Capita, ex-Deloitte
A conversation scientist specialising in harnessing VOC insights to improve over-arching customer contact strategy.
Andrew has led conversation analytics projects for clients from Tesco to Thames water.

Shane Smith - Founder at Everetics, ex-Extensiv, ex-Rapid7
With over 20 years’ experience and multiple awards in the customer support space, Shane is a big believer in actioning practical CS strategies that bridge the gap between customer support and business revenue.
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