5 Dumbest Mistakes Entrepreneurs Make With Their SEO

5 Dumbest Mistakes Entrepreneurs Make With Their SEO | Entrepreneurs are great at solving problems and giving life to ideas. But when it comes to SEO, I've seen them make some of the biggest mistakes that cost them hundreds, even if not, thousands of dollars and sometimes even millions of dollars. Some of these guys have gone on to create businesses that are succeeded and are big brands and they still continually make these mistakes. Today I'm going to breakdown the five dumbest mistakes entrepreneurs make with their SEO.

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So let's dive right into the five biggest mistakes.

Mistake number one. Optimizing for the wrong keywords and trying to rank previously competitive keywords early on.

This is a mistake that a lot of new businesses make early on and its an issue that could be avoided really easily. Because, here's the thing. If a keyword is super competitive, then chances are you're not going to rank for it. Or if a keyword won't convert well, ranking for it isn't going to drive you any sales. And it's not hard to solve this problem.

All you have to do is go to Ubersuggest. Type in your competitor URL. Click on Top Pages, it will show you all their top pages and then I want you to click on view all underestimated visits.

This will show you all the keywords that your competition is going after. These keywords are more likely to convert into sales than just picking random keywords.

The next thing I want you to do is to go to Ubersuggest once you have a list of keywords. Type them in and it will give you all these ideas and other comparison words, prepositions and other ideas that you can go after.

But, here's the thing. When you're doing this, you can't just go after any random keyword. You need to look for keywords that have a high CPC because if someone has a, is paying a lot of money to advertise on it, you can bet that it converts highly into sales.

The other thing you need to look for is a low SD. A low SD stands for SEO difficulty. So the lower the numbers such a 40's, 30's, or 20's is great. The moment you get above 50 for e-site just going to be harder to write. Look for those two things, plus high volume. So the higher the volume, the higher the CPC and the lower the SD or SEO difficulty, the better that keyword is. Those are the ones you want to go after. And when you do that, you're more likely to get some sales.

The second biggest mistake that I see people making is their not using analytics or running regular website audits.

This is one of the big mistakes that companies make all the time.

What you need to do is look at the core metrics that are driving your sales and focus on them. And, in addition to that, you need to be running regular site audits. And you can also do this within the site audit report within Ubersuggest for free. It will tell you what's wrong and as you fix them, you should notice more conversions and sales within your analytics.

The third big mistake. Overlooking page titles and meta descriptions.

Look, if one site ranks number one Google and another site ranks number two but everyone starts clicking the number two listing what do you think that tells Google?

So think about the copy. Persuasive copy. Start looking at the paid ads. Typically, the people at the top aren't just paying the most but they're getting a lot of clicks because that helps Google make a lot more money and that will help you do well.

The fourth big mistake. Not using anchor tags properly.

If you're going after a keyword like online marketing all your anchor tags shouldn't say online marketing when other sites link to you. It needs to be natural. Sometimes I'm writing a blog post and I'm linking to my posts on SEO and I'll say, Hey, if you want to rank higher in Google, follow these tips. You'll notice that I didn't use the word SEO right there.

And sometimes, when I am talking about SEO, I'm linking to my SEO article, I'll say, Hey, you need to check out these SEO tips. And I'll link the word SEO tips to that article.

The fifth mistake. Building content for algorithms and not your audience.

It's not about your word count. It's not about stuffing keywords in your article. It's about doing what's best for a user. And if you write content for them, in the long run, you'll do really well.

#SEO #NeilPatel #Entrepreneurship

[digitalsaurabh]

It's very hard to rank with low SD key if the domain authority is low. Please make a video for the sites which have DA blow 20. Thankyou neil for making this valuable video.

[binyamindadoun]

Thank you Neil for the this video!
I do have a question- Regarding finding the right keywords. when I compare the keyword results in UBERSUGGEST and for example the GOOGLE KEYWORD PLANNER, well the results are different.... I mean the CPC and other data are different in the different keywords finder platforms... HOW COME?

[AmbeCine]

Sir, Please tell me how to remove "trashing slash" from Permalink and does it affect on SEO of your website?

[lovebroman]

Is SD about how many other urls that are rankinf for the keyword or how many backlinks, DA, PA etc they have?

[emadadnan]

Dear Neil, Could you please shed more light on the difference betwenn .com and .anything else like .store or .online from seo point of view ? The .com domain the I intend to book is already taken but the other types are available including the exact commercial name that is registered with the business . Thanks for your precious videos.

[meassinal]

Definitely implement all of these for my blog :) Thanks Neil! As my blog is 6 months old it’s difficult for higher ranking some competitive keywords I’m entering into.

[Infinity-ssjt]

Hi neil. I found your channel yesterday and i think you are very good at this topic. I am studying internet marketing and social media and i have a question for you. Which is the best way to start a website. I mean should i write news or what else

[zues]

Scrolling through and I couldn't find a single comment that you havent replied to. This just shows you dedication and care for channel. Thank you very much. However, I'm new to blogging and affiliate marketing and hopefully I will be able to make a sustaible income through the gold mine of knowledge on your channel. :)

[samsamo]

Hi Neil, it will be great if you can add the possibility to make a site audit for a specific landing page not only for the main domain

[ansarullah]

HI Neil, I have a question . I am planning of making a blog. I am thinking that I will upload some posts onto it right now but will do the SEO a few weeks later. Would this delay in SEO be harmful for my blog? What I want to ask is that which one is better, buying a domain right now, uploading a few posts today and doing SEO a month later or buying a domain a month later and doing all these steps altogether? And Does it matters if I had less traffic in my initial days ?

[makeauthority]

Hai Neil how to do newspaper SEO? Can u explain in video, please help.

[akhilchauhan]

Hey neil what about the keyword that have low SD but big site(companies) are ranking for them. Even those keyword that are not buying keywords. Can a small site outrank them just by better content?

[Shrivrindavanchandra]

How to build backlinks for traveling blog. Please make a dedicated video
Thank you for your kind gesture

[alizaheeruddin]

Hey Patel, which social Media is best to post long form articles to Generate Email leads.

[KevinNairne]

Hello Neil, I totally agree with you about these mistakes, however sometimes, in fact, quite frequently even though you can pre-warn people about such mistakes it seems they have to experience them first-hand before they're fully accepting of them. In fact, although we try to learn from mistakes sometimes we have to make the same mistake more than once before we wise up. Thanks for another dynamic video.

[TechnoSettings]

Hey Sir a big fan from India ❤️ Thank you for creating valuable

[alizaheeruddin]

Hey Niel, does selling affiliate physical products via email list... still a viable business model to strive for

[latestfashionsfashion]

Thank you, Neil. It is very useful to me !!!!

[pranavmishra]

Which is better for SEO (static website) ?

1 - make a website over WordPress and do SEO
2 - make a website using HTML, CSS, Bootstrap and then do SEO

(Not looking for easy way out as both are easy for me, rather looking for an effective way)

[mrswealth]

Bless you for sharing Neil... You are amazing