GUCCI SUMMER STORIES // Original Music + sound design

In this redesign, I wanted to incorporate the feeling of a whimsical and carefree summer campaign, while still maintaining the sophisticated and subtle brand image of Gucci. I paired bright arpeggio synths and playful string staccatos with organic jungle style drums to create a contrast between the balance of modernity and heritage of the brand. Additionally, I paired water and fabric foley effects, reverb, and shifting filters to mimic the feeling of being near and under water in correspondence to the visuals.

[Disclaimer]. I do not own the rights of these clips. All rights belong to GUCCI // LVMH // their respective owners.