The ONLY Performance Max Campaign Set Up Guide You Need

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This is the only Performance Max campaign guide you need to scale your eCommerce brand.

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💰 HELPFUL ECOMMERCE TOOLS

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💰 IMPORTANT SHOPIFY FILES

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About this video: What’s up you guys! I have previously created an entire Google Ads playlist based around eCommerce for you guys to watch. Every single eCom video I make is either about Google Shopping ads or Google Search ads. There are many videos I’ve done that can help scale your eCommerce brand further, videos such as scaling google shopping ads, scaling google search ads, performance max campaigns, optimizing performance max campaigns. And many more. And in reality, it doesn’t matter whether you run a Shopify store, Wix eCommerce brand, Woo Commerce store, Magento, Big commerce, or anything else. All of the Google ads and PPC techniques still apply to your eCommerce brand. What kind of other Google ads related videos should I create? I’m always open to ideas so please comment what you think down below. Recently, I’ve been making videos on how to properly optimize your Google Merchant center and the Google Ads Feed for more sales. Because I run a eCommerce Google Ads agency called Yoru Marketing, I’m always looking to add more Google ads case studies and videos such as “How I did $100k/d with Google Ads”. If you have more ideas, please do comment as I love responding and engaging with them.

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About this channel: My name is Shri Kanase and I’m the founder of Yoru Marketing, the BEST Google Ads agency for eCommerce brands. My channel consists of all educational content related to running Google ads for your eCommerce brands. While many of these videos are advanced strategies and related to those eCommerce store owners looking to scale, it can help you in any part of the journey. So if you’re looking to increase sales for your eCommerce brand or find how to run PPC campaigns better, subscribe to my channel! #ecommerce #googleads #shopify
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Run an eCommerce brand doing $1m+ per year and want to scale to the next level?

ShriKanase
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Thanks for the video Shri. Have you tested running Pmax and Standard shopping for same products at the same time? Does this work? I watched your previous videos that you mentioned it would be a good idea but not sure if you run both campaigns for same products simultaneously?

Mike-fxlq
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If I’m already running a PMAX and I had it set at maximize conversions & instead of maximize conversion value, can I change it? Or would it essentially reset everything?

magicarcher
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Shri, doesn't this strategy of adding all the resources end up overloading the campaign? Wouldn't it be better to test resource groups with just audience signals for each one separately?

For example, here I test a Max performance with a few separate resource groups and each as an audience signal. As for the other max performance campaign, I do it individually with texts, images and videos, but the Merchant product, forcing the campaign to spend on discovery, display, search and YouTube.

Do you believe that this strategy of separating things from Performance Max would not be more advantageous?

matheussantanamiguez
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Make videos for how to run ads and scale on yt shorts

Vappily