The NEW Way To Run Performance Max Campaigns

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Here's the NEW way to run Performance Max campaigns for your eCommerce brand.

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💰 HELPFUL ECOMMERCE TOOLS

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💰 IMPORTANT SHOPIFY FILES

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About this video: What’s up you guys! I have previously created an entire Google Ads playlist based around eCommerce for you guys to watch. Every single eCom video I make is either about Google Shopping ads or Google Search ads. There are many videos I’ve done that can help scale your eCommerce brand further, videos such as scaling google shopping ads, scaling google search ads, performance max campaigns, optimizing performance max campaigns. And many more. And in reality, it doesn’t matter whether you run a Shopify store, Wix eCommerce brand, Woo Commerce store, Magento, Big commerce, or anything else. All of the Google ads and PPC techniques still apply to your eCommerce brand. What kind of other Google ads related videos should I create? I’m always open to ideas so please comment what you think down below. Recently, I’ve been making videos on how to properly optimize your Google Merchant center and the Google Ads Feed for more sales. Because I run a eCommerce Google Ads agency called Yoru Marketing, I’m always looking to add more Google ads case studies and videos such as “How I did $100k/d with Google Ads”. If you have more ideas, please do comment as I love responding and engaging with them.

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About this channel: My name is Shri Kanase and I’m the founder of Yoru Marketing, the BEST Google Ads agency for eCommerce brands. My channel consists of all educational content related to running Google ads for your eCommerce brands. While many of these videos are advanced strategies and related to those eCommerce store owners looking to scale, it can help you in any part of the journey. So if you’re looking to increase sales for your eCommerce brand or find how to run PPC campaigns better, subscribe to my channel! #ecommerce #googleads #shopify
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Doing $40k+ per month and want to scale to the next level with Google ads? Let’s work together: yorumarketing.com/contact-us

ShriKanase
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Like your content, however sometimes a bit overwhelming and looking like strats when already in scale at google. I would love to see a video on how to start with a brand on google. Use wich campagne types? Wich start budget? How long begore segmenting things? Because this sometimes unclear since you show Strats beyond that

qiell
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I believe you can't control retargeting in Pmax as it's always set on Observation mode. Correct me if I'm wrong though.

joeswan
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A good video on pmax 👍. One question - is it advisable to setup pmax in a fresh account that doesn't have any historical data?

Imran-dlnp
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I have two campaigns: a standard product campaign and a newly created performance max campaign. Which campaign will have higher display priority? Standard product, Performance Max, will they have the same priority?

marianowak
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Looks to me that the Hot traffic pmax will always get the impression over the cold traffic pmax as there is no way to exclude cold traffic from the hot traffic pmax? so im a little confused, we implemented this and got zero impressions on the cold traffic pmax.

Josh-wcqt
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Hello, in the PMAX should I upload a video for my product? I noticed Google creates a video automatically but it's not so good

erik-bernard
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Can I change my shopping campaign to pmax easily or do I need to start a pmax campaign from scratch?

davidjohnston
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Great Video as always. I have a concern. My performance max campaign has suddenly started spending significantly less than it did before and conversions also dropped. I can see that the its spending more on video views than shopping feed. How can we make performance max campaign spend more on shopping feed. Can you please advice.

macsjewelry
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Hello Shri, great video! I would like to know if I put Only bid for new Customers, and in the audience section put some retargeting audiences, will the campaign show for new customers and retargeting, or only for new customers?

pedrorodrigues-rjeh
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Great vid Shri! I’ve got a doubt, what do you reckon when a Pmax campaign has amazing impressions and conversions but it’s conversion value is not even half of what the other campaigns have?

shamaazsd
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Is there a way to make Instagram ads without Facebook?

jutyi
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Can someone link me to a beginner video on how to set performance max campaign for a new account with zero data pls

andreabarsotti
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At what ROAS are you setting it? Higher or lower than the original PMAX?

MrWissam
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this only applies if you have 1000 customers right? it doesnt let me target only new customers currently

rudib
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Shri, how many Performance Max campaigns do you have running at the same time?

I typically have 4 - 6: 1 with all assets enabled, 2 - 4 shopping enabled pmax campaigns and 1 performance max targeting new customers only.

You mentioned in your video about your CPC going up because campaigns are bidding against each other. Is that whats happening in my account?

realzubidoo
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Pmax campaign is wasting of money I tried and not good at all

E.W.F
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Please don't move your screen. It's distracting and irritating. Thanks

SumitSharma-pejs