Horizontal and Vertical Integration (Business Growth Strategy)

The concepts of horizontal and vertical integration help to explain and categorise the strategic rationale for external growth options such as takeovers and mergers. This short video explains what is meant by horizontal and vertical integration and provides some examples.

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VIDEO CHAPTERS
00:00 Introduction
00:53 Integration & the Supply Chain
01:57 Takeovers and business integration
03:20 Example of forward integration
04:01 Example of backwards integration
04:42 Example of horizontal integration

[adejola]

This helped an extreme amount, in 5 minutes as well, thank you so much.

[velileon]

Finally a video that explains it well. I don't know why I struggled to understand the differences in other videos and on google.

[Magnate]

Complete with examples. Perfect! Thank you.

[pepsishola]

Thank you a simple video that enhanced my knowledge

[hans]

thank you! i am a nuclear engineering student and they decided to throw in a course for economics last moment, so i guess we have to learn all this from scratch. Thanks for keeping it simple!

[NoDrarx]

Very good explanation and what makes it best in my opinion - the examples. Thank you!

[hadeefmikhail]

Hi, this short explanation really helps..., especially for an engineering students.

[umlol]

Thank you so so much! this really saved me, I have a test tomorrow🍀🍀🍀

[Spacetime]

easy to understand explanation .... Thanks a lot professor!! Greetings from India

[lisahoggarth]

Wow this is an amazing explanation Better than my teacher, thank you so much!!

[shahbazhassan]

Thank you very much
You r providing the whole concept precisely

[syedsarim]

I am a A2 level student and this helps me alot and thank you so much for this sir❤❤

[Selix]

Thanks! Great explanation very clear and well demonstrated

[megan]

this helped a lot for my exam this year thank you

[masielo]

There is vertical integration and horizontal integration.

[person]

i want to know about the methods of vertical integration strategy