Optimizing Performance Max Campaigns [UPDATED for the New Google Ads Dashboard]

Need more sales from Performance Max? These are the simple optimisation actions that you need to complete in your Performance Max campaigns so that can get better results from your Google Ads eCommerce campaigns.

#performancemax #googleadstutorial #googleads2023

[estephanypagenkopp]

Can't seem to figure out how to edit the products I am targeting for each performance max campaign ( with the new version) wanted to exclude any products that are not doing well on shopping ads. Do you have a video on that?

[HannahHoskins-cs]

Out of interest how often would you be looking at the headlines with scores of low? I know when split testing you suggest every 30 days but obviously with the other stuff in this video it's weekly. The checklist suggests every 30 days but I wanted to double check!

[ItzikAU]

Is it possible to exclude my brand from the P-max campaign?

[AdsDonetheRightWay]

How do we know if the Consumer Spotlight Search Themes is still not added to the current signals?

[Lupiz]

All my Assets have N/A under the performance column. Whether they are images or text. When I hover over it says "a performance rating isn't available because the asset doesn't support it".
What am I missing here?

[Lupiz]

how many products should one have per asset group? eg selling apparel? is there a rule of thumb limit?

[efeakyar]

Will my campaign max campaign get into the learning phase if I optimize my audience signal? I really need your assistance guys!

[ceyda]

I appreciate you recommending these valuable video; I will definitely find them handy. WASK is so good optimization tool I think, I can suggest.

[TheFirstAirbender.]

Aaron, I’m interested in purchasing your google ads course but I have a question. I am wondering how updated the current course is with the changes in google ads. Do you update the course as google ads changes? Thank you

[CurioCreativeAgency]

I don't see "Asset Groups" in my back end. Do you know why that may be?

[omargtzp]

My P. Max campaign doesn't have an option for adding Custom Segments. Is it because a particular configuration of my campaign? I can't add the keywords custom segment I created following this video.

[onywatch]

Hello Aaron, great video, thank you... i have a question. should i wait for a conversion for 3 or 4 weeks? I mean, if i not take any conversions at all for 3 weeks l, should i wait for more?, For instance, one of previous campaigns, it was online for 3 weeks, i had 7800 clicks 1.200.000 impressions and zero sales (spent around 350 usd) . actually it was my mistake. I didnt put audience signals. Anyways, now everything i do accordingly your videos and other ones. Just curious about how long should i wait for conversion? I mean, if i didnt get any conversions for 3 weeks, do i need to stop it? And secondly, my images are all professional and quite good. Should i use texts on images? Thank you...

[TracyCollins-kg]

Under Assets I do not have a performance column for Low, Best and Good.

[jonathangregorace]

All headlines are showing performance pending?
Have been for a few weeks. Any idea what i have missed for them to be ranked?

[FlaviusNoja]

Love your videos Aaron! Very useful and educative! Keep up the good work mate!

[asd-yviq]

They're now removing the keywords and added themes instead which doesnt give you any info at all atm

[paulkeirl]

how to you get the optopn on shopping ads where is said compare with 5 + stores

[fvega]

Hi Aaron! I have heard from different sources that low ticket ecommerce physical products don’t perform well with Youtube ads. What do you think about this? Have you run any low ticket ecommerce product successful campaign? And do you think this kind of products can perform well with Performance Max Campaigns? Thanks!

[ragnarlothbrok]

What's up with the "15, 000 hour master"?

[basvandijkehv]

Hello I signed up a few times with different emails to you optimisation checklist but dont receive the email to download it, how can I get it?