How to build a business that lasts 100 years | Martin Reeves

If you want to build a business that lasts, there may be no better place to look for inspiration than your own immune system. Join strategist Martin Reeves as he shares startling statistics about shrinking corporate life spans and explains how executives can apply six principles from living organisms to build resilient businesses that flourish in the face of change.

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and much more.

[NaveenSandeepaKumara]

1. Redundancy
2. Diversity
3. Modularity
4. Adaptation
5. Prudance
6. Embeddedness

[charliehinde]

Video starts at 4:09
You're welcome

[rrxqz]

basically just have a strategy and some backup plans

[mhtinla]

Just learn from the world's OLDEST PROFESSION -- provide what people ultimately need.

[beregu]

Where does it start? I’m at 13:05, still not started.

[alexboston]

Very good talk, very insightful and managed to keep me engaged.

[RandoPandaSmiles]

I loved this. I wish there were more business-related TED talks.

[lhdhdeebdhdh]

Be adaptive.

There, I saved you 15 minutes.

[kat]

Loved the example of the immune system

Very important high-quality lesson. the biology and the same how to build a family fortune business that last 100 years.

[CJusticeHappen]

Find a commodity that people need, and can't live without. Food, water, energy.

[aslanalmatrouk]

Company's board of director should be well educated and trained to what to do or how to think if things goes wrong in the future.
Once a year, they think of a problem hitting the company's main factory such as fire, then they have to think of a way to get business back to normal in a short time.

[SJHtown]

I am here in 2020 and living in the same town where FujiFilm is leading the race in creating the Covid-19 vaccine. Amazing !!!

[TorriniFirenze]

In our area they say: those who have good horses in the stable can also go on foot. The secret of resilience is linked to the DNA of the goldsmith's bench. The only symbolic element that creates and maintains any business.

[aslanalmatrouk]

A great talk and information.
To keep business run for many years, we should always add to the existing mechanical thinking a biological thinking.

[Daniel]

Roses are Red
War is near
We would all be safe
If Harambe was here.

[hugoleonelcordonespana]

The best business video I've ever seen.

[littlelisxo]

this feels like my intro to marketing class

[ckher]

Prudence, diversity, and adaptability....I like it.

[xl]

But.. for one company that succeed following his advices, how many will fail ? You have to take that in consideration.