Google's AI Overviews Will Change SEO Forever

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Google just announced 4 new updates which are absolutely HUGE for search.

Any business that is marketing using search or PPC (which should be all of you) needs to understand what these changes are about because they are going to have a serious impact.

This is not a drill

This is the change to Google that we have been talking about (and warning about) for over a year now.

Today we’re going to talk through each change, how it works and what you need to do to prepare.

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Who We Are
Exposure Ninja is an industry-leading digital marketing agency delivering high-ROI marketing campaigns to businesses around the world.

The Nottingham and London-based agency specialises in performance-driven SEO, Content Marketing, PPC, Email Marketing, and Website Development.

Exposure Ninja is a proud Certified B Corporation.

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Scripted by: Jess Percival
Recorded by: Tim Cameron-Kitchen
Edited by: DirekVim
Thumbnail by: Dale Davies
Produced by: Jess Percival, Dale Davies, and Tim Cameron-Kitchen

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#ExposureNinja #SEO
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If they end rolling this out this way, Google should make this AI overview optional for Search for the sake of a balanced and fair exposure.

alefavourite
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So Hiding the URL under a read more button is different from thief. Only Google can come up with this stuff, and get away with it. If I stole someone's content google would be the first on my website calling me out.

chicinspire
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Great breakdown, Tim. Excited to see how Google continues to evolve and play with search experiences off the back of this.

charliemarchant
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One quick tip, your camera must be mounted to your desktop, because when you lean towards the camera and rest your weight on the tabletop your camera is picking up the motion in the background of your shoot and is causing the minor focus and shake in your videos, isolate the camera on a tripod to correct this issue

Digitalgoodtimeclub
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Exposure Ninja, I really enjoyed this video, so I hit the like button!

IOSARBX
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Thanks so much for for that. My traffic has halved in the last week and I noticed it was visits from the US that were down particularly (which is how I ended up here). Since I'm based in the UK, I can't monitor how AI Overview functions. This is infuriating.

Movie-Locationscom
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Beautiful overview and thank you. People, embrace new technology and you will not go wrong.

skyodinmarketing
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Tim!!!! Ohhh My Goood! You are phenomenal!!! I’d love to work you and the Ninjas!!!
Thank you for taking your time to educated us!

evelincosta
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I think that as publishers, it's time to teach google a lesson and start doing things together and remove our content from google index if it's necessary

Famillypet
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Fascinating video about the big changes to Google's search algorithms! It’s definitely a game-changer for anyone in SEO. I’ve been updating my site’s content strategy to align with these new AI overviews and using free tools like Plerdy to track changes in user engagement, which helps a lot. Excited to see how these updates will shift the digital landscape! 🌐

DimaSofiyuk
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Sorry, but when i search for something, i need results, not an "experience".
Or AI is babeling for minutes before giving an answer, like we have some demos now where the machine tells you how exciting this or that is.
It still a machine, there is no "reasoning", only what some google-techs though is will be best.
Sure a housewife in irkutsk searching a borschtsch recipe will need exactly that.

guruware
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You gained my trust and subscription when you said your excited for the change and confident you’ll adapt well and how this’ll open business opportunities

michaelnavarrette
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Organic marketing coach here.Can you explain to me like I’m 6? 😂 asking for a friend.but honestly this was interesting, Awesome research. I will definitely watch more.

NoBSAffiliateCoaching
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What do you think about Paid to get clicked websites? Will they get affected by this new update?

okman
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Google is forcing you to pay them for sponsored links

Cygx
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Thanks for the overview Tim, great breakdown, exciting times!

paulmitchellen
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I went from 1500 uniques per day to 400. Very disheartening. :(

renobrecords
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Hey, great video as always. I have a question, what are we calling this then? SGO OR GAIE?

james
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Thank you so much for this video. Super helpful and well-presented. Your time and effort is most appreciated!

henrythomas
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Something interesting is coming for Local Businesses 💪❤️

rahulthakur