Your Google AI Overviews Optimization Framework

Garrett Sussman of iPullRank will teach you a framework to optimize your content for AI Overviews (formerly Search Generative Experience, or SGE).

*Key moments in this session:*

2:30: Background on AI Overviews and SGE
7:55: What are AI Overviews: Dissecting what AIOs look like for different queries
10:20: When does an AI Overview trigger?
13:19: Major brand considerations
15:00: Shopping AI Overview results
18:35: Local AI Overviews
20:19: How do AI Overviews work?
24:24: How will AI Overviews change things?
27:53: AI Overview data — Here's what we know
34:19: Risk of AI Overviews across industries
35:25: How to optimize for AI Overviews
45:55: Q&A about AI Overviews with Garrett Sussman and Bernard Huang

**About Garrett Sussman**
Garrett has worked in marketing for over fourteen years across a number of disciplines including, content marketing, demand generation, affiliate marketing, and SEO.

His passion for SEO and content contributes to the creative exploits of iPullRank’s marketing.

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