Wheeling out a new car buying experience in Singapore | COE Watch podcast

Cars in Singapore are the most expensive in the world. In this episode, ST's senior transport correspondent Lee Nian Tjoe visits the Porsche Studio Singapore in Guoco Midtown along Beach Road, to speak with Mr Brendan Mok, head of PR and communications at Porsche Asia Pacific.

They discuss how the German sportscar brand is going to sell more units in Singapore.

Highlights (click/tap above):

0:00 Intro
4:30 What is so different about how Porsche is selling cars in Singapore? 
17:20 How frequently do car companies review their contracts with dealers?
19:00 Answering the EV question 
23:25 Only one in five Porsches sold are actually “sports cars” 
28:30 Porsche’s sales projection for Singapore in 2024 
36:30 When there will be a garage sale of Porsche in Singapore

Edited by: Eden Soh

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