I Bought A Ford Maverick! The Perfect Pickup?

I Bought A 2024 Ford Maverick Lariat 2.0L AWD - My Favorite Pickup Truck!
Big thanks to Continental for sponsoring this video!

I have purchased a 2024 Ford Maverick to replace my 2016 Subaru Crosstrek. This is the AWD Lariat with a 2.0L Turbo I4 engine producing 250 HP and 277 lb-ft of torque. It features adaptive cruise control, an upgraded sound system, contrasting leather interior, and a 4.5' bed with a tri-fold hard top cover. There are many reasons this is better than my Crosstrek - power, practicality, interior quality, sound system, functionality, towing capability, cargo capacity - it's a long list! However, there is one major downside - no manual transmission! I will truly miss the Crosstrek (who am I kidding, I won't), but I am excited for the new ride that's entered my fleet (of two cars)!

A big thank you to Continental, XPEL, and Elite Window Tint for their support; you can find related links below:

Don't forget to check out my other pages below!

[EngineeringExplained]

This includes many of the tires I've recently discussed on the channel (ExtremeContact Sport 02, ExtremeContact DWS06+, TrueContact Tour54, Viking Contact 7, and many more)!

[paulmiller]

Bring back the small pickups please for the love of God

[DerKrieger]

The funny thing is these are the same size to slightly larger than the old Ford Rangers. I dont think people realize how stupidly large modern vehicles have become....

[EngineeringExplained]

To address the comments, so that it's absolutely clear, yeah, I personally paid for the truck - this is not sponsored by Ford. Let's break this down:
1) If a video is sponsored, I *always* disclose that it is sponsored and say who the sponsor is. I intentionally am very obvious about this - I'm happy to be transparent; it's how YouTubers should be (and it's the law, if you're into that). If you're ever wondering "is this sponsored" on my channel, it's probably not, because I will make it painfully clear when it is (this video is sponsored by Continental, as disclosed in the video and in the video description).
2) Yeah, $40k (what I paid, before taxes) is a lot for a Maverick. Inflation also sucks. $40k today is $30k in 2016, which is when I bought my Crosstrek for $25k. This is a lot more vehicle than a mid-trim Crosstrek, for what is effectively $5k more. If you spec a *bare bones* 4-door F-150 with 4WD, it's $50k today. That's the absolute minimum, with only base features. Truck prices do be crazy. If you're concerned about price, get the XLT Maverick - as mentioned in the video it's the smarter buy.
3) I bought the Maverick because I think it's a cool product and it's useful for what I want in a vehicle. Ford as a company had no sway on my decision. I did reach out to Ford PR for X-Plan pricing, they helped me with locating a nearby dealer and settling on price - but you can go on the configurator yourself and see I am basically right at MSRP. Early days, sure, getting Maverick at MSRP was difficult, but the automotive space is catching up and gouging isn't as effective anymore. You can get these at MSRP now, if not under.
4) If you genuinely believe I'm going to try and sell a product to you without disclosing it, well, that's a bummer! I'm not here to trick anyone. I simply like the truck. I get that plenty don't. Options in the automotive space are a good thing. I buy what I like. You should do the same!
5) I just tested it and it turns out I am able to fit four bags of mulch in the bed, not just three (in case you were on the fence). That's a lot of mulch! Fun fact (for real) - Maverick actually has more payload than F-150 Raptor!!!

[lundy]

Guaranteed Ford will release the PHEV AWD Maverick for 2025 now. Thank you for your sacrifice!

[pcgamer]

I am a firm believer that this is the truck that about 80% of people who own trucks actually need. It's the right size for most "truck" tasks that people will do on a monthly basis without any of the downsides of the larger vehicle.

[Cody-thgw]

I have the same truck and love it! One detail you missed - the half-down tailgate is not to lock items in, it's to match the height of the wheel-well so you can place sheet goods in the back and have them supported by the tailgate all at the same level.

[yammienoob]

Based. Small practical pick up truck is best truck.

[person]

"I get enough negativity from the comments. I don't need it from my friends, too."

Hell yeah, brother.

[Mr.DisAppointed-SC]

I bought a 2023 Maverick Lariat FX4 in Dec. of 2023. I had been in the market for a Honda Ridgeline, but none of the dealerships in my region wanted to be reasonable about the price and obviously did not need my business. In the last six months of ownership, I cannot begin to describe how lucky I am to have bought this instead. I love this vehicle. I bought a camper shell through Ford for the bed. (Overpriced, but extremely useful.) I have also installed a Cobb Tuning Accessport ECU Tuner, and Borla Exhaust system which have really awoken the engine with horsepower and torque. Just the right size truck for my needs, and fun to drive. I love the thought put into the interior. Highly recommended.

[carefreeclubhouse]

I read an article about the Mav when it was first written about. I put in my order when it opened and got the my Mav XLT Hybrid Premium package for $23K, and have always believe it was hands down the best vehicle for the money. I have had it 3 years and it has NEVER let me down or had any issues with it. Congrats and welcome to the club.

[lanceabla]

So, full disclosure, I have a 22 Maverick Lariat in Alto blue. With your same options. And I had a Crosstrek. Main point of this truck is that the 5-6 times a year I need a pickup bed, plywood, furniture or motorcycle transport, I love it. The rest of the time it is like a Honda with great hwy mileage and a blast to race away from lights. And I can park it anywhere. You are spot on with your review. Great job.

[mitchtalmadge]

"But it doesn't seem we'll get either", well... 2 months later, Ford announces the Hybrid AWD 2025 Ford Maverick lol

[tatapscott]

I have the same Maverick, but hybrid. It's truly incredible for the cost I paid in 2022. I expect to buy another soon. Averaging 51.9 mpg this spring and almost 700 miles per tank.

[AmaranthineTech]

Those of us who grew up in the days of the small Toyota/Nissan/Ford truck know exactly what you mean. The truck was the do-all machine and its 0 to 60 times or how large you could make the cabin to fit 20 people in it didn't mean anything. What mattered was, will it start when I turn the key, followed by "what actual work needs to be done today" that this Truck is going to assist me with. Today, all I see is "Princess Trucks" that are so expensive that the owners never do any actual off-roading or work in them. To each their own I guess, but my Nissan Leaf with a trailer still does more work than most of the trucks I see in my area. 🤣

[John-ovn]

My respect for you has gone up. Smart buy for a Smart guy. You're well grounded and do not need a monster truck to inflate your ego. I have been following the Maverick since introduced. I want to get a Maverick soon.

[Dan_the_car_man]

As a senior master ford tech the maverick is the most reliable vehicle ford is making rn. I never see one in the shop

[jasonzondor]

I considered the Maverick. It checked all the boxes for me, but I’m tired of dealing with Fords ecoboost motors. I’ve owned three different vehicles from an explorer to an expedition and all of them had issues before 70k miles. So I went with a Honda Ridgeline. Smaller truck, comfortable ride, plenty of space, and a NA motor that has a good reliable history.

[nycLPplayer]

When the world was struggling Ford came out with a $20k+ Prius in truck form and should be commended for doing it. BTW the Prius Prime starts at almost $30k. When they make the hybrid AWD and all electric for the first 30-40 miles its all over. Spending $40k on a Maverick seems a little silly though.

[Unity_]

I respect the choice of buying the maverick, its all you need honestly. A practical, affordable and great looking ute.