How I built a tech company with a business team | Suvi Kaario

Suvi Kaario shares the advice on how to build a tech company with a business team, from her experience with Hooves - bringing horse-riding into the sharing economy (basically Airbnb for horses). Find out more about finding the perfect team, getting funding, searching for outside collaborators, and launching the first app. All the precious knowledge on tech companies in one exciting video!

So get off your high horse (yeah, expect a lot of those), cause Suvi has some wisdom to drop on you. Firstly, founding a team for your company. It’s like marriage, so you need to basically love the person, or pretty soon all of you will want to hoof it (yes, we did it again). Your business has to your passion. Secondly, raising money is key. Find someone who will not only give you money, but also provide know-how. Thirdly, hire carefully. Don’t be desperate when you hire. Suvi made some mistakes, which cost her dearly (and not necessarily money). In the end, there are people who shouldn’t be on the team. Finally, expect a lot of hand-holding if you have to settle on the most affordable agency. Suvi reached out to one. And there was a LOT of hand-holding (you think your mom calling once a week is annoying? Try four times a day!). While you may save money with the agency option, you may pay with time. After all this, even though their app wasn’t scalable, they got as much experience as they could, and now they know what their next app should be like.

In her final words, Suvi shares some things that you need to be aware of when you want to start a tech company without a tech background, and how to sell your company to investors. In short: your passion, dare we say… unbridled enthusiasm (this is the last one, we swear), drive, and vision.

So don’t be a neigh-sayer (we were lying before, this is the final one), and follow your passion - it’s what will keep you alive.

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[gersonsanto]

Nice lecture on the challenges of creating a tech startup with no tech knowledge. I totally endorse Suvi's video for anyone feeling the same as she felt initially when creating her business in order to get some enlightenment or just for those curious about the difficulties of building a company from scratch. Great stuff! Bravo.

[DeeloGoodquest]

This one got me in tears. My idea is so near and dear to my heart, when the Aha moment happened it was clearly Divine. And all the struggles and setbacks and con games that had ruined small businesses including my family’s went from costs to assets. I believed in the struggle for greater good and God gave me a reward and my next mission in one gift disguised as a snowstorm.

[iamthomasogun]

Literally got me crying...wonderful message🥰

[bylayla]

What is the name of the Indian developer company you worked with?

[shivangipatel]

do you patent your idea before pitching it to an investor?

[davidpalmer]

Would love to hear more of her stories

[djcardwell]

How much equity was offered to the engineer who disappeared and what was he getting paid?

[lorenzotolliso]

Would love to work with a great tech team to build my ideas.. I live in nigeria

[marconiiii]

How can you get funding without knowing what an MVP is? that's crazy. That business plan or pitch elevator whatever it is that they did to get the funding has had to be something else.

[brandonrapitta]

Could you share who the Indian agency is who finished your app?

[rklikesmusic]

4:12 what the f*** is MBP.😂
It just inspired me .

[a]

I don't like it if founders say "I did". Most likely there is no company out there that does anything as Solo..

[catsaretheshit]

I don't think developers appreciate being called nerds by non-technical people

[saioalusinemarrah]

how can i get you email, because i am trying to build a tech company call WING'S tech from sierra leon West Africa i need ideas from .

[FelixTetteh]

Lol you’re building a tech product so what’s wrong with being called 4 times a day? You’re the brains behind the tech and if you were a developer you would have spent way more time. This is the investment required

[Hi-zimj]

May my co-founder be a German girl (lol hehe)