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6 Steps to Create Top Performing Sales Reps | D2D NUGGETS
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Mark Wilson - 6 steps to creating a peak performer | D2D NUGGET
By breaking things down and identifying the area of improvement, right. Then you can go to work that I call spin doctrine it, right? And it's a six step process that I teach in a course that's, that's like in, in a, in a second. You can turn them around and condition it toward that negative thought and feeling is now they're most empowering if you do it right. So that's the, walk me through it. Um, step one, what are you do? Well, first thing you would like when you work with somebody, get out, have rapport. Okay. You know, it's like if you're out in the field and somebody saying, you know, you're like, you know, you're trying to help 'em out. They get to trust you and they're not willing to get helped. So you can't have somebody visit one help or is not willing to change.
They got to want it. So it helps to create some leverage, right. Find out what it's going to cost them. Ultimately if they don't get this fixed right. So they get associate that behavior too, to negative behavior or negative result, then they're going to want to do something about it. But they will typically open up with you unless they really trust that you're not going to throw them under the bus and tell everybody what their problems are, right? They've got to really trust that you're there to help them, right? And so that's real big. That rapport is like the really first, first step, and then you really do just gotta um, listen to them understand and appreciate their world, right? What's what they're dealing with and what's going on and kind of listen for where the problem really where they think it might be. And usually when you ask them what's wrong, they'll tell you, I don't know.
I don't know. I don't know. But if you ask the question, well, if you did know and let them think about that, then they can, a lot of times find it. They become more resourceful. They say, well, you know, I just, I don't feel good about this. Right? And so the, they're not going to perform very well at that. So you can identify it quickly if they'll open up to you that way and ask them what's going on. A lot of times they don't know. So what we'll do is we'll record them or Mike them and record them and we'll listen for it ourselves. And then it's like I tell everybody, you could see with your ears, right? If you just close your eyes and listen, you'll feel what they're talking about as they go through it and you'll, you'll identify, oh, here's where they're stuck now.
Like there's a problem. You know what I mean? Managers, that if you're listening to this and you're really like, oh yeah, we'll record them or we'll go through it. It's like, do you ever really take the time to do that with your people? You know what I mean? And I think a lot of people were like, man, I can't seem to get these gadgets perform. But I mean, right there in and of itself, it's like, well, do you even hear their problem? Right? So maybe they're buying it back. A lot of people will talk over their own question. You know, they'll answer their own question in house, right? They'll talk over the customer. They won't, they won't get a tie down, a good commitment, right? Um, or they won't recognize the spouse, right? They'll talk to just one party, you know, things of that nature. And if you're listening for the steps being done, if you know what's supposed to happen as they transitioned through presentation, you're making sure that they're at an eight or above at each, each piece. And when you find that the key area, I'd never over load them with too much improvement because I go, that's too much. I'll find maybe one or two key ones and isolate it and work on the top most important one first. That'll get the fastest result. Warm. Cool.
Mark Wilson - 6 steps to creating a peak performer | D2D NUGGET
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By breaking things down and identifying the area of improvement, right. Then you can go to work that I call spin doctrine it, right? And it's a six step process that I teach in a course that's, that's like in, in a, in a second. You can turn them around and condition it toward that negative thought and feeling is now they're most empowering if you do it right. So that's the, walk me through it. Um, step one, what are you do? Well, first thing you would like when you work with somebody, get out, have rapport. Okay. You know, it's like if you're out in the field and somebody saying, you know, you're like, you know, you're trying to help 'em out. They get to trust you and they're not willing to get helped. So you can't have somebody visit one help or is not willing to change.
They got to want it. So it helps to create some leverage, right. Find out what it's going to cost them. Ultimately if they don't get this fixed right. So they get associate that behavior too, to negative behavior or negative result, then they're going to want to do something about it. But they will typically open up with you unless they really trust that you're not going to throw them under the bus and tell everybody what their problems are, right? They've got to really trust that you're there to help them, right? And so that's real big. That rapport is like the really first, first step, and then you really do just gotta um, listen to them understand and appreciate their world, right? What's what they're dealing with and what's going on and kind of listen for where the problem really where they think it might be. And usually when you ask them what's wrong, they'll tell you, I don't know.
I don't know. I don't know. But if you ask the question, well, if you did know and let them think about that, then they can, a lot of times find it. They become more resourceful. They say, well, you know, I just, I don't feel good about this. Right? And so the, they're not going to perform very well at that. So you can identify it quickly if they'll open up to you that way and ask them what's going on. A lot of times they don't know. So what we'll do is we'll record them or Mike them and record them and we'll listen for it ourselves. And then it's like I tell everybody, you could see with your ears, right? If you just close your eyes and listen, you'll feel what they're talking about as they go through it and you'll, you'll identify, oh, here's where they're stuck now.
Like there's a problem. You know what I mean? Managers, that if you're listening to this and you're really like, oh yeah, we'll record them or we'll go through it. It's like, do you ever really take the time to do that with your people? You know what I mean? And I think a lot of people were like, man, I can't seem to get these gadgets perform. But I mean, right there in and of itself, it's like, well, do you even hear their problem? Right? So maybe they're buying it back. A lot of people will talk over their own question. You know, they'll answer their own question in house, right? They'll talk over the customer. They won't, they won't get a tie down, a good commitment, right? Um, or they won't recognize the spouse, right? They'll talk to just one party, you know, things of that nature. And if you're listening for the steps being done, if you know what's supposed to happen as they transitioned through presentation, you're making sure that they're at an eight or above at each, each piece. And when you find that the key area, I'd never over load them with too much improvement because I go, that's too much. I'll find maybe one or two key ones and isolate it and work on the top most important one first. That'll get the fastest result. Warm. Cool.
Mark Wilson - 6 steps to creating a peak performer | D2D NUGGET
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