Get your brain back – reMarkable

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We live in a time where we are constantly bombarded with information. Distractions from social media notifications, emails, breaking news and pop up messages have become the norm.

Has our love for technology made us blind?
Have we lost our ability to focus on what really matters?
We have to modify technology before it modifies us.

Company: reMarkable

Creative Agency: & Co./NOA
Production company: Mighty Nice – Nexus Studios
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Negativity aside, that was honestly a really remarkable advertisement. Nicely done.

AakaashBPhotographyWestbury
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the video had a very good message but their solution isnt going to fix anything. This would've been a lot better if they encouraged taking a break from technology or if they advertised anything non technological. The animation was really good though and is the main reason I came here.

shadowdeath
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Well made ad though. I didn't skip it when it appeared before a video I was going to watch.

katzhou
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TECHNOLOGY IS EVIL! but do buy our tablet.

DRYBNEZ
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In the beginning that scared the crap out of me XD

handy
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This came up as an ad and scared the crap out of me

kofismith
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wtf, what was the animation budget for this video!?

Ephrones
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The irony of trying to fix a real world wide phenomenon, by making another gadget of what is causing said phenomenon. Your video may direct good points and the animation is amazing, however the fact it's just trying to sell a new tablet makes all your points almost worthless.

memeingvirgin
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Hmm you can buy a spiral notebook for about $1 lol

snowiebaby
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This is ironic. The problem is very real but some new gadget is hardly a solution

ArthurTazhitdinov
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I own one and the Remarkable is very different 'tablet experience' to an iPad etc. It does feel like you are writing or drawing on actual paper with tactile feedback. Not cheap. But if you have the cash, worth trying especially if you like writing or drawing. To be honest, it does not do much else (so arguably less distracting)!

swearingdad
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Amazing animation with a great message. Was a bit of a letdown to see the product it was for at the end. Not that the product looks bad – it actually looks pretty interesting – but it doesn't quite fulfill the promise of the video.

jeremyscharlack
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“How can we think or create when interruptions have become the norm? When something is constantly stealing our attention? When an ocean of distractions is pulling us down?”

Um...turn off notifications and put your phone away? lol

MobiusVideo
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This actually made me realise what I was like, I feel so sorry for my mum and my dad. It’s also very sad because parents are getting glued to there phones and getting stressed because their children can’t come off them. I hate my devices now, but I still go on them.

nottophatcat
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Get your brain back by using another tablet? I wonder what we used before tablets existed....

WintersArcher
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Hay we the human species have worked our asses off for several thousand years and just know “compared to the rest of history “ we finally get a break.so yes we are glued to our phones and yes we now rely on the internet but it beats working in mud all day for dirt pay and dying because a cow bit you.

nopingengie
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I'ma be honest with you... I only came for the animation.

E--Drop
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People just memeing on this ironic, pretentious, ad in the comments lol.

I already find that message un-nuanced and kind of dry, but, all that - ALL THAT - and then ***Buy Our Electronic Device*** is just incredible.

reminiscentiaoff
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While this ad is BS, I'm in love with the music! What's the track called? If anyone knows, please let me know, it's a bloody beautiful piece!

Billybass
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I’m mainly here cause I’m OBSESSED with the animation. No but honestly, this animation is so lovely 👏👌

thepinkprayingmantis