Product Interviews: Go to Market Strategy in 5 Steps

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For product marketing or manager interviews, you often get asked "how would you launch this product?" Here's 5 essential steps to create your go to market strategy.

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🤩Comment below: ✍which part of go to market strategies are the hardest?

diannayau
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This video is so much better in terms of the cognitive load that the previous videos had. You fixed the background visual overload by sitting in front of an empty wall, removed the background music(even though that was almost inaudible), and fixed the frame height so that your hands are visible(since you are an expressive person in general). My suggestion would be to lower the brightness of your fill light as you are filming during the day and match the text box color theme to your clothes or furniture.

PS- Excellent videos which are so informative and to the point. Keep them coming. :)

automobileaficionado
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Such a great video Dianna! You explained GTM strategy in a unique way that other YouTubers don't do. It really helped me feel more prepared for my job interview today 🙂

mszuriki
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Thank you so much Dianna, nobody explains GTM strategy in such a simplified way as you do. This is such a great help.

ldang
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Nobady has yet clarified this subject like this in YouTube! Well done Diana

Mayaadyby.
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Finally, GTM strategy. Was looking for this framework for a long time. Thanks a lot, Dianna.

adil
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This is really well explained and comprehensive. Thanks for making this!

aditipathak
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Success metrics
- number of purchases
Brand Adjective(s) (USP)
- budget friendly, filling, delicious, convenient

seetsamolapo
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Thanks a lor for the crystal clear explanation dianna 👏

kishorekumar
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I loved your video! Congrats for sharing knowledge, especially about GTM, one of the most important role of a product marketing.

marceleDG
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This is so amazing! Thank you so much🙏

abc_CHU
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Hi Dianna! Recently discovered your channel and I am HOOKED!
On the topic of GTM, if you would have to choose between two roles: PM vs GTM manager which one would you go for if your main goal was to learn how to launch commercially successful products to the market?

Bertaable
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This is gold. Thank you thank you thank you!

echuparosa
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Thank you. The video content is insightful yet easy to follow. Great introduction to GTM.

margauxkan
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Your explanations are super clear. Well done! I’m curious though, beyond the interview how often do you use the same framework when building real products in your company?

tigerrx
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Thanks Dianna...waiting for this gtm strategy video....your way of well articulated and simple explanation is best than any other channel on youtube

gamergarry
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This is a great video and helpful as always. Some time back you promised a video on "Should YouTube buy Netflix". Still Waiting for it :)

vaibhavmisra
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Dianna, thank you so much for this amazing video on gtm strategy! Could you please make another episode focusing on how to do monetization for a new product or how to improve monetization for an existing product? I appreciate all the efforts you put into the videos, and they are so helpful to me!!😀

yinuohu
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