Watch Me Build A Go-To-Market Strategy In 2023 (by an Ex-Google PMM)

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[vaibhavlal]

Hey Henry! This is probably the best video on GTM out there! You've broken it down to the last second and having an actual product for context just made it all the more easier to understand. Cheers!

[kingvdarkness]

by any chance could you share your GTM for B2B? I'm wondering how to get awareness and credibility in such a situation.

[divyanshmeena]

The best video on building a GTM strategy without complicating anything. Applause to Henry 👏👏

[amospan]

This was incredibly helpful! Thank you for breaking down the Go-To-Market Strategy in a clear and concise manner, Henry! =)

[feyidipo]

This was so well explained and the use of an actual product made it so much easier to understand! Thank you!
I'm interested in the point you raised about the GTM for B2B and B2C being different due to the fact that B2B is more sales enablement driven. Can you please make a video about developing a GTM strategy for a B2B software product?

[hi.anthonyfrancis]

Brilliant breakdown of GTM. The best I've ever seen without any fluff or BS.

[muhammedvakyol]

Henry, thank you for the instructive video. I recommend including the slide link in the description for enhanced learning. Looking forward to your next video, where you explore the pre-launch phase in depth with examples. Your dedication to education is commendable. Keep up the great work!

[rachelmin]

Thank you so much for creating this! So insightful, clear and easy to follow. Subscribed channel!

[felipethum]

This was just amazing! Thank you so much for making it clear and also concise!

[spiritualsecrets]

You cleared my answer on the whole internet!

[Sardy]

Brilliant video Henry. Soon we'll see you 1M subscribers and beyond for sure.

[SopianGunawan-hf]

Mr Henry, the format you share is sooo simple and easy to follow, thank god I finnaly found your channel. I wish you the best for your every step you take because you help alot of people with your videos. Cheers!

[aotlevi]

Absolutely incredible. You deserve way more followers. You are gifted at teaching.

[zebunnisachughtai]

This is the best video I have ever seen on learning GTM. Thank you so much!

[juanmartinez-eb]

Im on minute 6 and I just want to say you are the 🐐!!! Great material.

[mumonamission]

Thank you Henry!! Your content is always so succinct and extremely helpful. I've used many of your videos to help educate myself on how to market my start up and feel confident knowing I'm at least on the right track.

[oreoluwaayo-fisher]

This was very helpful, simple and straight to the point. I am using this method asap! Thanks Henry

[simplypawly]

Really awesome video. The only bit I don’t agree on is that the GTM should come after the positioning and messaging. To me, the GTM informs me on how to position and message my very targeted segment. And these two pillars will vary depending on the verticals. But be interested to hear your thoughts.

[antonr]

Amazing video.
Question: How do you determine Objectives, KPIs and Timelines? Where do you get the 1000 slack users, 10 influencers, etc.?

[atit]

This is good summary. I was also looking for honorable mentions to items such as licensing, pricing, product positioning, competition, customer support etc.