How To Create A Winning & Profitable Restaurant Menu - 2.6.1 Profitable Restaurant Owner Academy

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In this video you’ll get a short overview of how lots of restaurant owners only offer the food they want to serve, but that’s not how to run a successful restaurant business. Learn how to craft a profitable menu that you & your customers will love in this lesson.
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📚 ADDITIONAL RESTAURANT BUILDING RESOURCES

[Next video] 6 Restaurant Menu Design Hacks To Increase Revenue - 2.62

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👀 ABOUT THE COURSE

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NOTE: This was a paid course that was released in 2020 but is now released for free as I have left the food industry. This is my gift to you food entrepreneurs.

Please understand that there may be some outdated info or visuals for this reason.

However many of the theories and overall business fundamentals are still critical for a profitable and sustainable business.

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This is module 2 lesson 6.1 of the Profitable Restaurant Owner’s Academy by Wilson K Lee.

In this course, you’ll learn how to how to start a profitable restaurant with no experience. I will go through the steps from figuring out your restaurant concept, to your restaurant location, to building your team, to marketing it.

This is one of the most comprehensive restaurant business courses out there and includes many examples from my personal experience building a ice cream franchise.

This course has theories and examples that are relevant for many different types of food businesses.

The course consists of 8 modules and 13+ hours of content through 55 videos.

► Module 0 is on The Next 4 Months & Timeline.
► Module 1 is on The Alignment: Foundations of You.
► Module 2 is on The Alignment: Your Restaurant Concept.
► Module 3 is on The Alignment: Foundations of Your Business
► Module 4 is on The Alignment: Foundations of Your Business Finances
► Module 5 is on The Connection: Your All-Star Team
► Module 6 is on The Connection: Your 1000 Loyal Fans
► Module 7 is on The Connection: Your Financial Freedom
► Module 8 is on Bonus Materials

#wilsonklee #restaurantbusiness #restaurantmanagement

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👤 ABOUT WILSON:
I’m Wilson, your new restaurant business partner. I’m here to help turn your food and beverage concept into a reality with expert tips & tricks for success.

I have got nothing to sell you as I’ve left the food industry as of 2022.

If I did it all with no experience, so can you. I know firsthand the struggles and mistakes most entrepreneurs make, and want to show you exactly how to avoid them.

All that I ask is if you find the content valuable, please smash the LIKE button and consider Subscribing. Share with a friend who can benefit from this so we can continue to spread more positivity around the world.

I’ve helped hundreds of restaurant owners and entrepreneurs create explosive Food & Beverage businesses. You don’t have to take my word for it. I’ve been awarded Top 30 Under 30, Young Entrepreneur of the Year, Top 10 Emerging Entrepreneurs, and recently a Forbes Business Council Member.

[CCMezcal]

At 9:00 you state that the menu goal is to have 10 items including 2 skinny cows. Why? You told us to cut them earlier in the video. Is this an error?

[missmimi]

Wow thank you so much. I’m looking to make my Coffee shop menu and although it’s only drinks menu, I like how you categorize them into different purpose.

[billievoo]

this is insane that you are giving this for free, thank you:))))

[arisgnnks]

Very smart tactic, thank you for the method, I needed this to create a new menu as a new kitchen manager!

[Abdfit]

I have a question, what if we had 20-25 item in our store. how much I should have of a stars item, cash cow item, Hidden star item, Skinny cow item..??

[jeffharmed]

Excellent strategy and well presented thanks. It’s a great idea to use the Eisenhower matrix on the menu items, and assigning values 1-5 for popularity and 1 ⇔ 5 for profitability in an example, your presentation would be even greater here.

I know from your previous videos you prefer selling commodities but I think if you could pay a “technician” to invent something Valuable, Rare, Inimitable and Offer it (VRIO) on the street your profits would grow Tesla-wise.