Startup Experts Reveal Their Favorite Pivot Stories

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You might think that pivoting is something done only by the startups that don’t make it. In reality, a huge number of the best startups pivoted.

In this first episode of our new series, Office Hours, Y Combinator Group Partners share their favorite stories of entrepreneurs who pivoted and went on to build game-changing companies. The group of startup experts also share their own pivot stories and help answer the questions: How do you know if it’s time for your startup to pivot—and how will you know if that next idea is the one?

00:00 - Intro: How To Pivot
00:37 - Favorite Pivots
00:53 - Brex
02:40 - Goat
04:55 - Tom Blomfield: Billion Dollar Startup
07:52 - Clipboard Health
08:49 - The Secret to Finding the Right Problem
10:28 - Pivot Hell
13:43 - Diana Hu's Startup
16:23 - Picking The Right Metrics To Follow
16:47 - Favorite Understanding Of Pivoting
18:34 - Find And Track Your Main KPI
20:02 - Outro: Pivoting Process

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What did you pivot your startup from and to?

ycombinator

Chapters (Powered by ChapterMe) -
00:00 - Intro: How To Pivot
00:37 - Favorite Pivots
00:53 - Brex
02:40 - Goat
04:55 - Tom Blomfield: Billion Dollar Startup
05:32 - GrouPay To GoCardless
07:52 - Clipboard Health
08:49 - The Secret to Finding the Right Problem
09:33 - Doing Things That Don't Scale
10:28 - Pivot Hell
11:13 - What Causes Founders to Get Lost in Pivot Hell?
13:43 - Diana Hu's Startup
14:14 - Cool Technology In Search Of a Problem
15:24 - Pivoting To Game Developers
16:23 - Picking The Right Metrics To Follow
16:47 - Favorite Understanding Of Pivoting
17:16 - Color Lovers To Creative Market
18:34 - Find And Track Your Main KPI
20:02 - Outro: Pivoting Process

chapterme

This is such an awesome format, my favorite content from YC over the years has been authentic partner discussions like this. At a startup school event years ago Paul and Sam held on-stage YC office hour / interviews and they were so compelling to watch. Alls that to say—more inside office hours / partner discussion content!

bcj

please post videos everyday don't stop!
You never know how useful they're to us

theworldismine

Great to hear stories of pivoting - are there any stories where the pivot was not so drastic and the company shifted within the same industry/problem?

yaagbz

Great idea adding a quick resume for each speaker! Love this format!

iojag

Thanks to YC and everyone for sharing your knowledge on pivoting. Much appreciated.

martinstine

Thank you for this video, Im dreaming to start a startup someday.

albertcona

This is the kind of video youd pay money for. Its gold.

MubashirullahD

One of my favorite and effective pivot using the idea space is Mintlify (YC W22). They quickly understood that their product could only attract free users and was unable to acquire paying customers. Consequently, they iterated around the idea of documentation and launched a business-oriented documentation service, which has become quite popular. Now, I see many businesses using it.

thetrends

Very nice video. Wondering if there are any examples of pivots where the problem has stayed the same, but the business strategy/product to solve that problem was the pivot.

peterbloomingdale

Key Insight : Make what people want in reality not our whims about people wants in our imaginations

MusabTheMachine

Hmmm... very informative! On a different aspect, it then begs the question if one looks at the stats of selection ratio for applications to combinator it is around 1-2%, then success rate of ycombinator startups is around 10%, and assuming around 25% startups pivot (I don't see any published numbers on pivot vs success), then does it make sense to experiment if a complete random selection of startup applications would also yield a comparable outcome in terms of startup success 🤔

deep-insight