How to become a brand strategist [Interview with Jacob Cass from JUST Creative)

Jacob Cass from JUST Creative is a well-known influencer in the branding arena.

In this interview, we chat openly about branding, brand strategy and how graphic designers should be looking to enhance their skills and evolve into fully-fledged brand strategists.

In this interview we cover

What brand strategy is
Why designers need to evolve
Why specialising is so important
What you can learn from the Brand Master Secrets course
Jacob's personal experience from taking the course
What the deliverable of brand strategy is
Systems, worksheets, templates & cheatsheets
Tips for designers wanting to level up

----------------✅ FREE BRAND STRATEGY RESOURCES ✅--------------------

✅ BECOME A BRAND STRATEGIST
Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business.

✅ 101 Dynamic Brand Strategy Questions

✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO
Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in.

✅ INSIDE BRAND MASTER SECRETS

✅ BRAND MASTER ACADEMY
The brand strategist training ground

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✴️✴️ JOIN THE FACEBOOK COMMUNITY

Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems.

✴️✴️ EXCLUSIVE TIPS & TECHNIQUES

Get on the list for exclusive brand strategy tips and techniques

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[selectedspice]

Amazing work, Stephen! It deserves a medal for bringing clarity and understanding in the process of branding! Thanks!

[matthewsmith]

Spot on. It’s something I’ve been looking into, not because I want to earn more money or change anything about my business. I want to offer a more holistic approach to launching their brand identity.

[meghas]

I have to tell you, that your videos are soooo good and informative and I really wanted to enroll into your course but it is very costly for me to afford, I wish I could afford the masterclass.

[vanessamatthew]

I am on the same path. I'm learning very quickly. I will continue to study until I turn blue in the face :-)

[jp_lowot]

I wish I could afford the masterclass! Really amazing stuff.

[lizkeith]

What role does content strategist play in this academy? The same happened as a public relations professional. The game changed....