Complete Google Analytics 4 Tutorial - Learn how monitor your website traffic

In terms of data tracking, Google Analytics 4 is similar to Universal Analytics (the current Google Analytics platform), but in terms of reporting, it differs slightly.

The main focus of GA4 is machine learning and data visualization. There are more graphs and charts in GA4 as well as predictive analytics, insights, and the like.

Tracking is also made easier with Google Analytics 4. Rather than having multiple views, every property will have its own "Data Stream", and all streams will be aggregated into one view.

By aggregating data, we can better understand how users move through platforms. As a result of this aggregation, companies will be able to gain a better understanding of their online presence's value.

In this video, we are going to talk about everything you need to know of Google Analytics 4.

Chapters:

00:00:00 - Introduction
00:00:09 - What is Google Analytics 4?
00:03:27 - How is GA4 better that Google Analytics Universal
00:08:11 - How to setup a Google Analytics 4 account?
00:11:54 - Installing the Tracking Code on your Website
00:15:02 - How to Upgrade to Google Analytics 4
00:18:45 - Overview of Admin Panel in Google Analytics 4
00:22:54 - How to Track Events
00:26:38 - Additional Tagging Options in Google Analytics 4
00:30:52 - How to measure customer acquisition in Google Analytics 4
00:35:00 - How to measure engagement in Google Analytics 4
00:38:11 - How to track monetization using Google Analytics 4

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Having questions? Feel free to comment below👇🏻

[JamesCarter-ry]

Well detailed. Is there a way to move my annotation data from UA to new GA4 property?

[salaamridwan]

Informative piece.... Like to ask if there is a solution to move old annotation data from Universal analytics to GA4?

[alexjohntech]

So informative👌 How can I add annotations in GA4?