Meet The Godfather of YouTube Strategy (Paddy Galloway Interview)

Paddy Galloway is the most sought-after YouTube strategist in the world.

He’s worked with clients like MrBeast, Jesser, Ryan Trahan, and Noah Kagan. All in all, his clients generate 750 Million views PER MONTH.

And that’s because Paddy puts most of his focus where other people don’t: pre-production.

So in this episode, you'll learn:
• What makes a great video idea
• How to develop great titles and thumbnails
• Why it’s better to take a few BIG swings rather than a lot of small swings
• And why YOU should be spending more time in pre-production

SPONSOR - USCREEN

TIMESTAMPS

00:00 - The Godfather of YouTube Strategy
00:55 - Spend MORE Time In Pre-Production
04:22 - What Makes a Great Video Idea?
08:17 - Our Lovely Sponsor :)
09:44 - Importance of Packaging
11:44 - YouTube Title Best Practices
14:25 - Thumbnail Best Practices
16:48 - Using Text in Thumbnails
18:17 - Action & Curiosity Loops in Thumbnails
21:09 - How to Brainstorm Great Titles
24:53 - Developing Multiple Thumbnail Concepts
27:23 - Content Buckets
29:51 - Why You Need to Take Bigger Swings

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TEAM

Creator Science is part of the HubSpot Podcast Network.

[CreatorScienceYT]

And if you enjoy this video, help spread the word! Give it a thumbs up or share it with a friend.

[mossgatherer_]

It's refreshing that he actually acknowledged that not everyone wants a bro screaming at them. I've not seen any other of the top youtube gurus acknowledge that. Very thoughtful guy with a huge wealth of information. Thanks for your channel, Jay! It's great.

[VDArtworks]

For baby YouTubers, the worst nightmare is waking up to "NO" change in subscribers and views. It's painful when your efforts go unnoticed. But remember, faith in yourself and your work leads to the right path. Success will come.

[castandspear]

Paddy is the man! The way he broke down his system is eye-opening for me. My pre-production has been non-existent. Time to flip my process on it's head and do it the right way. Thanks for a great interview!

[StephenCourson]

Dude is the behind the scenes legend of YouTube

[lesvair]

Great questions and way to let Paddy get his full thoughts out. Really well done here.

[colossaltennis]

Really enjoyed this interview! Paddy knows his stuff and I've learned a lot from him in a short time already. Great job Jay!

[TheGermanBeatboxer]

We definitely need another video featuring Paddy Galloway. Ideally, it should include various questions on different topics.

[RobLandes]

Awesome interview Jay, Paddy is a wealth of information!

[JapanJacques]

Heard a lot of interviews with Paddy so far and this is one of the most insightful! Well done with the questions!

[deluxivehomes]

Bro thank you so much for interviewing him just subscribed there is so much gold in this video. Appreciate it.

[CHEFPKR]

As someone who was in Paddy's cohort, he is a legend.

[IAmPeterCook]

Great conversation, Jay and Paddy! Loved Paddy's thumbnail comments on action (entertainment channels) vs curiosity loops (talking head channels) angles. As an a content creator in the latter category, I can see the appeal of entertainment channels' thumbnails but struggle if and how to replicate it.

Also appreciate Paddy's comments on growing more while publishing less by being more tactful, with Noah Kagan's channel example. Food for thought!

[RoryBland]

These interviews are getting so good I feel like we should be paying you to watch them 😂 another certified Jay Clouse banger!

[fredoverflow]

Just finished watching, great interview! Thank you in particular for never interrupting the guest. (It's so infuriating when hosts do that...) Definitely gonna peruse your back catalogue!

[OurPastSecrets]

This is honestly the #1 resource for someone wanting to grow on YouTube. You literally get the key ideas from the top YouTube expert for free. I feel like I should have paid £1000 for this video

[AngiesTastyFoodies]

As a beginner and learner of YouTube, I really found your videos (interviews) very useful. Thanks for the hard work, and keep going! So, I subscribed to ensure that I don't miss anything. 😅

[ellieinspace]

very nice of paddy to give you his time- and thank you for creating such a great video.

[MangosInTrees]

I’ve had the pleasure working with Paddy. He’s the best. A true expert at all things YouTube

[hayley_rose]

out of all the paddy interviews out there, i benefitted from this the most.