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Lions vs Coffee! | The Lion Whisperer

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This week the Kevin Richardson Foundation is launching the #onecupforacause challenge. With over 2.2 BILLION cups of coffee drunk around the world every single day, what if we donated just one ‘coffee’ a month to fight for the lions’ future?
The Kevin Richardson Wildlife Sanctuary's mission is to provide a self-sustaining African carnivore sanctuary for the purposes of wild species preservation through education, awareness and funding, especially pertaining to the rapid decline of large carnivores in Africa due to habitat loss, human-predator conflict, unscrupulous hunting, disease and their illegal trade.
To raise awareness, Kevin has now set up his YouTube Channel 'LionWhispererTV'. The channel is all about raising awareness about not only the declining numbers of lions, but also how this rapid decrease is happening. By watching these videos, you are directly contributing to our scheme of land acquisition.
Kevin captures the majority of his footage on GoPro cameras, allowing the viewer to get as close as possible to the lions.
By doing this, Kevin hopes to give people an insight into the lives of these beautiful creatures and to let them see just what they can do to help. You can nearly touch them.
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