The Art of Business Storytelling | Ameen Haque | Talks at Google

Ameen Haque, Founder of Storywallahs, is a storyteller, story coach and consultant. He trains leaders and entrepreneurs in storytelling, crafting narratives, and using story and story based frameworks to help organizations navigate change and inspire action along desired goals.

Formerly a Vice President at the ad agency Ogilvy & Mather, Ameen has over 20 years of experience in Advertising, Theatre & Consulting. A graduate in Business Administration, he has done a course in advertising from MICA. These experiences have exposed him to stories, human behavior, team dynamics, strategy and influence his storytelling work today.

[Ritikakumaripnoo]

10:13 Speak to people's Emotions
12:11 build common ground (node in agreement)
13:22 The power of contrat (in business what is what can be)
16:29 Truth well Told: How you say something is as important as what you say(authentic)
19:18 Don't state the obvious (CTA)



20:55 universal Story structure (character + conflict + resolution)

28:11 articulate (richer vocabulary)- verbal, language, visual vocabulary

33:56 business storytelling
39:45 build your story bank(1. Your own life, 2. Your organization/ your product, 3. Life all around you e.g. sport, myth, other people's story)

[manangarg]

This is the best summary of all the storytelling videos. One the best videos I have invested my time in!!

[chris.chiutena]

After listening to this talk I've learned

- To tell more stories from a place of empathy.
- To build a bank or book of personal stories
- To improve my vocabulary
- If there is no conflict in my story then there is no story.

[ravikumarramanan]

Superb Presentation. Told in simple language. Ameen Haque is a Powerful storyteller. Everyone of what he speaks is interesting. Thanks a lot

[atifrahman]

Excellent articulation Mr Ameen 👍 Thank you for providing such incredible insights on the power of storytelling !! Thank you Talks at Google 👍

[BIGJOBSlk]

Watching this for the 10th time. Awesome

[ashutoshkagrawal]

Ameen, I have attended a live corporate workshop with you but I must say I loved this video even more. Thanks Talks at Google for such delightful video.

[physicsadda]

Wow! This speech really reflects who you are and what you do. Learned lots of things from it. Thanks!

[maheshpatil]

I love your talk. It was close to my heart. Thank you and wishing you more success to come.

[NatureFusionOnyx]

What a ma, He knows his graft!. How? His love of literature and surrounding himself by people with 'life wisdom' must have given him the edge.!

[sam_is_joy]

Great Storytelling. For the perfect presentation about the power of storytelling. It will help me make an impact in the world of business. Thank you hope all is well with you and your family.

[SunilSharma-mhel]

I was hooked from the first line. That was a delightful one hour I spent on this video. Thanks Ameen :)

[Evan_Adams]

This guy is an amazing presenter! Did he have that memorized? Wow.

[vidisharoy]

This is one of the best presentations I've heard so far. Just superb 👌

[darrellmangum]

Wonderful presentation! Very powerful.

[TamiOMearabreeze]

Some great ideas to keep and attain current and future goals.

[geethikaisurusampath]

The "Truth & Story" really resonated with me. Thank you so much for this life changing talk. Wish you happiness.

[rajivjagtap]

Wonderfully explained. Sir please send us few more.

🌺🌺🙏🙏🌺🌺

[henrythomas]

A decent enlightening post that you have shared and appreciate your work for sharing the data. I value your endeavors and all the best. Praise your work and continue sharing your data.

[niveshsanghvi]

Great presentation Ameen !. Lots of learnings and those short stories were really wonderful.