when a director breaks all of Pixar's rules...

Brad Bird's 2004 Pixar masterpiece 'The Incredibles' was a landmark in animation, as well as a the superhero genre. Here's why.

ATTRIBUTIONS:

This video contains copyrighted material from the feature films/TV shows listed below. I believe all content used falls under the remits of Fair Use (see below), but if any content owners would like to dispute this I will not hesitate to remove said content. It is not my intent in any way to infringe on their content ownership.

The Incredibles (2004) - dir: Brad Bird.
The Incredibles 2 (2018) - dir: Brad Bird.
The Iron Giant (1999) - dir: Brad Bird.
Monsters Inc (2001) - dir: Pete Docter.
Finding Nemo (2003) - dir: Andrew Stanton.
Ratatouille (2007) - dir: Brad Bird.

OTHER SOURCES USED:

Making of The Incredibles (2004) [DVD special features], Pixar Studios.

The Incredibles: Director's Commentary and Introduction (2004) [DVD special features], Pixar Studios.

SplineDoctors (2007) [podcast], Interview with Brad Bird.

St James, Emily (2018) [article], 'Why Incredibles director Brad Bird gets compared to Ayn Rand — and why he shouldn’t be', Vox.

Moore and Maloney (2018) [article], 'The Incredibles movies have a weird relationship with technology', The Verge.

Desowitz, Bill (2004) [article], 'Brad Bird & Pixar Tackle CG Humans Like True Superheroes', AWN.

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The Incredibles
Mr Incredible
Elastigirl
Violet
Dash
Jack-Jack
Syndrome
Pixar
Elemental
Brad Bird
The Iron Giant
Ratatouille
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[SceneItReviews]

what do YOU think The Incredibles is trying to teach us??

[FireandBlood]

My little sister once sent a letter to Brad Bird asking him when Incredibles 2 would out back in 2012. The first one was her favorite movie. She memorized every line and watched it too many times to count. Pixar sent her a letter back a few months later thanking her for writing and told her that they were currently developing the animation technology to make the sequel and that it would be in development for a while. He also sent us a lovely print of the Parr family which was autographed by Brad Bird. The letter was also signed. We have them both still framed in her bedroom. When the second movie came out we watched it in theaters as a family.

[bobert]

If you can look back on a movie decades later, and still love how it was animated, you know it was *incredibly* well done

[SirLightfire]

6:58, that little giggle that Dash does when he realizes he's running on water is amazing. Such a neat character moment

[shame]

Fun fact: Edna Mode was supposed to be tall, one of the artists drew her as a short queen for fun but everybody entertained the idea very much so they kept the design.

[stephengrigg]

I remember seeing this in theatres as a kid, and being surprised that the henchmen were actively trying to kill the kids, and was taken aback when the one just decks Dash in the face. I didnt know why I liked that as a kid, but now I know it was that I appreciated that the director didnt try to shield me because I'm a kid and trusted that kids are strong. He literally didnt pull his punches with the audience.

[Spaniard]

The Incredibles isn't just a mature movie. It's a REAL movie. It's in touch with the intricacies of life, and that's no easy feat. It tells a story and has the balls to place it within the same framework of our twisted, complicated world.

[GuitarsRgood]

Imagine if every studio put this much love and creativity in every movie they made.

[alanfoxman]

One of my favorite moments in the film is Dash's giggle when he realizes he can run on water and how it synchopates with the sound of his feet hitting the water. Kudos to the sound editor on that!

[Mythikal]

5:37 that moment as a kid sold me. Seeing a cartoon character like get up and mess with their mic was so human to me I fully took them on as real as like Tobey Maguire in spider man. Amazing how much thought was put into that detail

[tticusFinch]

Honestly two things that stuck out for me watching the movie as an adult is when Helen thinks Bob is cheating on her and rather than being outright angry she's sad and asks if he's happy. The second thing is when Helen tells the kids that the bad guys don't care that they're kids and that they'll try to kill them. The Incredibles is very clearly an adult movie

[Fleetwd]

Something to keep in mind is that Edna is also is incredibly gifted, a true genius and savant in her field. Yet she uses her talents to support the heroes and save people, where Screenslaver and Syndrome use them to dominate others.

Worth noting as well that Edna receives universal praise for her work, when the other two examples want fear more than recognition.

[asteroidrules]

The art direction in The Incredibles is absolutely fantastic too. It's heavily based on postwar styles of design like Mid Century Modern that were popular during the golden age of comics, but carried into a modern era. This gives all of the environments a subtly retrofuturistic vibe, tying back to the comic inspiration while also still setting the films in an approximately present day.

[andrewrivera]

I still discover new things in this film. Most recently circulating around is the fact that a lot of the other supers that Syndrome killed were at Bob’s wedding. The look of horror on his face when watching the supers names be read off, isn’t because supers were killed, it’s because his close friends were.

[spencergsmith]

I always thought Jack-Jack wasn’t just chaotic, he also had the potential to have many different powers, because he’s a young baby and therefore has the potential to be whatever he wants to be in the future. Also, Dash isn’t just energetic, he’s also impulsive, and Violet isn’t just socially awkward, she feels invisible to her peers and parents.

[mr.boomguy]

4:54 - I'm sorry, but showing a skeleton while saying "barebones" while not pointing out the pun. That's S tier comedy for you! Wonderful

[luvuyonobadula]

What's interesting is that Pixar were not a struggling studio when Brad came in. They had had hit after hit, while Brad's movie The Iron Giant underperformed. Yet John Lasseter saw Brad's huge potential, and look at the result. Brad made Pixar's finest movie imo. I took my son to the cinema to see this and expected to be bored shitless, like I had been with Shark Tale about a month earlier. I was blown away! The scene where Dash is running through the jungle and then on water was quite the experience on the big screen.

[JustHereForTheDialogue]

I just love how well the movie holds up today despite the limited technology when it came out. Half the scenes are just straight eye candy.

[ben]

“Where is my super suit?!”

That scene is arguably the best in all of the Pixar movies, it’s just perfect. The balance between being a superhero and a family man. His wife giving him shit while he’s legitimately trying to save the city 😂

[lornenoland]

One of the last scenes of the first movie really illustrates the philosophy and growth of the characters: when Dash is encouraged by his dad to win the race, but to hold back enough to not ruin it for everyone else. Basically, be exceptional, but not at the expense of others.