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How To Create A Product Roadmap in 2024
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Create a Product Roadmap in 4 Steps
📍Step 1: Align on Vision, Strategy, and Objectives
Define your product vision by considering:
- Near-term, mid-term, and future goals
- Insights from prospects, colleagues, and customers
- Market and tech trends, competitive intelligence
- Business model and unique differentiators
📍Step 2: Prioritize Roadmap Items
Prioritize products/features based on desired outcomes using:
- Insights from prospects, colleagues, and customers
- Market segments and date-based milestones
- Team capacity planning
📍Step 3: Build the Roadmap
Create an informative roadmap with:
- Timeline: Set general timeframes for feature rollouts
- Solutions: Detail features and their strategic context
- Strategic context: Explain the rationale behind features
📍Step 4: Communicate and Rally the Team
Share the roadmap and keep the team updated:
- Regular meetings or updates on roadmap changes
- Provide roadmap access through tools like Productboard
- Tailor access and views based on roles and permissions
📍Step 1: Align on Vision, Strategy, and Objectives
Define your product vision by considering:
- Near-term, mid-term, and future goals
- Insights from prospects, colleagues, and customers
- Market and tech trends, competitive intelligence
- Business model and unique differentiators
📍Step 2: Prioritize Roadmap Items
Prioritize products/features based on desired outcomes using:
- Insights from prospects, colleagues, and customers
- Market segments and date-based milestones
- Team capacity planning
📍Step 3: Build the Roadmap
Create an informative roadmap with:
- Timeline: Set general timeframes for feature rollouts
- Solutions: Detail features and their strategic context
- Strategic context: Explain the rationale behind features
📍Step 4: Communicate and Rally the Team
Share the roadmap and keep the team updated:
- Regular meetings or updates on roadmap changes
- Provide roadmap access through tools like Productboard
- Tailor access and views based on roles and permissions
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