The Future of The Creator Economy

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In today's video, I'm sharing a recent press conference I did in Brazil. We discuss the intricacies of content creation and why authenticity and skill are crucial for success. We look to the future, and talk about the changes we might see with the creator economy and the rise of influencers. We also touch on decentralization of content and social platforms. You won't want to miss this conversation! packed with actionable advice and forward-thinking perspectives for anyone interested in business or the digital space! Enjoy:)

Timestamps:
0:00 - 3:55 99% of AI businesses are going to fail
3:55 - 5:55 The ultimate advice for content creation
5:55 - 7:40 Advice for micro-influencers
7:40 - 9:30 The future of the creator economy
9:30 - 11:12 How to get your newsletter audience to watch your videos
11:12 - 13:28 The future of decentralization of content

Thanks for watching!

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Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether it’s emerging artists, esports, NFT investing, or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, London, Mexico City, and Singapore. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Vayner3, Gallery Media Group, The Sasha Group, VaynerSpeakers, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided both Resy and Empathy to successful exits – which were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, Co-Founder of VaynerWATT, and Creator & CEO of VeeFriends. In addition, Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.

In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels, which have more than 44 million followers and garnish over 173 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally. He is a five-time New York Times Bestselling Author and one of the most highly sought-after public speakers.

Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.
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Creators are forming new roads to making money on maps that nobody could have ever imagined.

BusGreaseMonkey
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Yes!!!! Because of you I built my dance and fitness business and now I get paid to work with brands I love!!! Ty!💖💖💖💃🏻

fuegodancestudioo
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Your Content Stands Out In A Refreshing Way! I Truly Appreciate The Absence Of Background Music In Your Videos, As It Allows Your Message And Personality To Shine Through Without Distractions. Keep Up The Great Work!

labibbinbakar
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Hit 200k today. Thank you for all the knowledge and nuggets you had thrown my way over the last months. Started with 7k in August 2022...

cario
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When given the option to be a creator and generate income as opposed to working for someone else, a greater number of individuals lean towards establishing their own businesses.

pawtreedoggiedelight
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Thank you, that insight about long-tail and how 15-years old might prefer to be creators instead of accountant in the future got me thinking about my next moves.

RizVNTV
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Marketing King 👑 ❤GarryVee Love From 🇮🇳

dineshnishad
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Gary!!! I fucking love and admire you, thank you for the advice, the vibes and the authenticity

sigilpop
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VIDEO EDITORS: I've commented several times on previous videos that we CANNOT understand the questions being asked. Gary's answer is not always that helpful without the question. This is one of the reasons I watch less of Gary's content. Surely you can put the question in subtitles?

WhereDoesMyHorseHurt
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THIS!! Also, headsets are a phenomenal idea for individuals to hear

thereformedpentecostal
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Gary talk more about how AI will affect Content Creation. It's going to be huge change.

toniveikkohirvonen
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Gary Vee and positive vibes. A great day. ✌️

RNTULexplores
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I am betting heavily on that as a content creator and also helping other content creators.

TrustVisuals
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Love these videos, I would prob just ask the editing team to send audio to Adobe Podcast Ai thing to make it cleaner with almost no extra man-hours spent

PixOnChain
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Creators will receive more money in the future.

stocksandrich
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Audio - Low pass filter! 💪🏽 Will cut out all the high high feedback. 😬 But always amazing insight Uncle G! 🙏🏽 Thank you!

jonathan_ayala
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Why is the background so noisy? Change the hall and mic next time.

helloabhishekjha
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I enjoyed listening to this on the podcast a few days ago 🙏🏾💯🏋🏾🎬

CDSXCalibur
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Hey its Paul zanardo I found my place thank you for everything

paulzanardo
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The creators are the ROI on your brand being seen by any singular market segmentation. :D
Buy carefully and squeeze value. :D

numberoneappgames