The creator economy is changing, but can it thrive? | FT Tech

The number of online creators active today is staggering, and the creator economy is valued at some $250bn by Goldman Sachs. But, as the FT’s Cristina Criddle explains, one key problem is that traffic and wealth tends to be concentrated among the very few. The industry has received mixed financial signals recently, so who’s actually making money and what does the future hold?

#creatoreconomy #digitaleconomy #infulencer


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[manoftomorrow]

I always say...they're hot now but what will happen 10-15 years from now when someone younger and hotter comes into the stream.

Careers get stale and I can change jobs when Im burnt out or bored...what will creators do when they're bored or burnt out and still got bills to pay?

[samuraijack]

Calling these people “creators” is demeaning the word creator

[daggerthree]

Investment by companies is a poor indicator for growth in this sector. Most creators are solopreneurs who get started on their own. How much has time and engagement on social platforms grown? How much has media spend shifted to creator activations?

[deveshbajaj]

Substack has made a massive difference to writers. Maybe that is possible for video

[axelamps]

Creator = Narcissist, for the most part.

[SimonPagano-kc]

Great analysis, thank you! Just a quick off-topic question: I have a SafePal wallet with USDT, and I have the seed phrase. (alarm fetch churn bridge exercise tape speak race clerk couch crater letter). How should I go about transferring them to Binance?

[GRINDETHIKSMIXTAPESHOW]

all because it takes long to do something it doesnt mean its hard, u think a long task is hard because you dont want to do it lol

[rapidthrash]

AI is not fair for most creators who want to be noticed for their own work.
AI can help lazy folks make content that can attract more view’s despite the efforts of dedicated creators.

#keepaioutofsnimeindustry