Why AMD Graphics Cards are so Great but no one buys them

With mountains of recommendations, AMD graphics cards present a massive amount of value (especially against Nvidia). Yet they only make up 15% of GPU owners. AMD only has themselves to blame so let's talk about it.

Hardware Unboxed:

0:00- Reviewers LOVE AMD
1:25- 15% market share
2:04- Nvidia is the GO-TO, reliable
2:52- Driver Issues??
3:55- Open-source Tech doesn't promote sales
5:00- Matching value like they're equal
6:44- ESPECIALLY Misleading Marketing
8:19- What they could do (OOO opinions scary)

[vextakes]

I forgot mention this in the video, but more specifically when ppl buy an expensive new card. It’s normal to just go for nvidia because they are the standard.

I kinda mentioned this, but I just wanted to make it more clear

[takeoffwithjakesoft]

Never underestimate marketing department's ability to negate the engineering department's work.

[RainOnSunnyDay]

i don't buy amd because i bought nvidia and have never financially recovered from it enough to buy amd

[trevwagner]

Recently swapped to AMD (7800XT) and this was one of the first made me consider not going to nvidia to replace my 1070. Great results so far

[taefer]

As a software engineer, AMD has my full support. Many people doesn't even realise how much convenience and security in modern society relies on open source. AMD developing open source is for everyones good, and Nvidia preying on open source while making a lot of technology proprietary (and worse) is behaviour many devs look down upon.

[twamzay]

One time I mentioned to one of my friends I was building and he went "Oh what RTX are you getting?" It's crazy how most of the general population doesn't know what an AMD is.

[PhoenixKeebs]

The thing with Nvidia isn't really their marketing that makes it so common among PC users. I would say it's more the influencers and people you interact with on a daily basis. Most streamers and YouTubers use Nvidia cards and apple phones. Most of my friends even use Nvidia cards and of course have apple phones. Like apple Nvidia is able to capitalize on being the default choice for people. The reason I went with Nvidia 2 years ago was because I didn't know anything about AMD cards. So that's why AMD has a big disadvantage and Intel has an even bigger disadvantage. Since a lot of people don't even know that they exist

[skult]

The problem is, nvidia cards have EVERYTHING. That's it. Amd cards are really good deals sometimes but when a few dollars aren't going to affect you, nvidia becomes the default option. Tbh if FSR was as good looking as DLSS, I'd buy AMD. On top of that, I don't even care much about RTX but if I'm spending a lot on a card, I'd rather just wanna have the OPTION to turn the setting on for a few minutes and look around at the visuals. It comes down to essentially that for most people i think. The little things do matter. If AMD could have better FSR or ray tracing than nvidia some day, i bet the market distributions would change a lot.

[rdnowlin]

Im happy to see Intel in the GPU market. More competition is always good. But the most important thing is - Price to performance, performance per price!!!

[archiepark]

I bought AMD and got the RX 6800XT for a great price and it's amazing hadn't had any problems and bought it a year ago.

[atdynax]

I can't get an AMD card because my work depends on NVidia. 3D software builds upon NVidia.

[SoyMako]

Personally I bought an Nvidia because everything seems to work on the Nvidia, on my AMD card I had a lot of driver issues. But not with the drivers themselfs, but with the apps. With Nvidia everything just... Seems to work... I'd like AMD to comeback and take over the GPU market, since their gpus are REALLY REALLY GOOOD and at a good price

[ravenpluim]

Important factor that you missed with AMD, for Linux gamers as small as that percentage of gamers is, AMD graphics cards essentially get driver updates way past their usable age. There are experimental projects underway right now for the HD 5000 and the HD 6000 to get Vulcan support and it's expected to be done by October. The ATI rage got a performance boost a couple years ago and the the x300 and whatever series that came from in 2004-2005 got substantial performance boost recently as well. And obviously you can do the math for how old and out of date those graphics cards are yet the community continues to support them. You're lucky if you can make any use of an Nvidia GPU older than fermi at this point in the Linux ecosystem.

[mst]

I bought an RX6800 nearly two years ago having been a long time Nvidia user. Have to say I've absolutely loved the card and had zero issues with it. Performance is excellent, it's quiet and it was cheaper. I'll certainly be considering going with AMD again when it comes time to replace it - but based on current performance that won't be for another year at least.

[IstyManame]

Because raytracing, CUDA, Optix, dlss, rtx video enhancer, nvenc. If AMD will do that cheaper i'll buy amd

[bujin]

The problem is that AMD is a CPU company and not a GPU company. Ever since AMD bought ATi, Radeon has really been an after thought. AMD is much more interested in competing with Intel than they are competing with nVidia.

[willo]

The last nvidia card i've bought was a 9800gt back in 2009. Since then i've bought 5 gpus, all amd. They were always cheaper and never had any issues, which is why i kept buying them.

[arech]

I like AMD. I'll happily buy their cards when they finally: fix the VR performance, fix their blender rendering performance, fix their stable diffusion performance and fix their encoding performance. Intel did all of that already and they are on their 1st gen product

[moritz]

As you said, nvidia cards are way more efficiant, so the AMD cards aren't even cheaper anymore when you add the energy costs to the buying price

[taniidan]

Tbh id rather people not buy amd so that they stay cheap