New Year, New Marketing: Strategies to Kick Off 2025

Looking for some fun, unique and easy ways to market your voice over business while playing off the theme of New Year's?

In this episode I share several creative and practical marketing strategies you can lean into to stay top-of-mind with your clients and prospects.

CONNECT WITH MARC SCOTT

RESOURCES FOR VOICE ACTORS

* Voice Over Marketing Playbook

* The VOpreneur Guide to Testimonials

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

KEY TAKEAWAYS
✅ It's not too late to send a New Year's email.
✅ Sending a New Year's message can help reconnect with clients.
✅ Offering planning calls can engage both clients and prospects.
✅ Raising rates can be communicated with goodwill by offering lower rates for early bookings.
✅ Refreshing testimonials can enhance your marketing efforts.
✅ Creating a 'Best Of' campaign can showcase your past work.
✅ Social media posts should be tailored for each platform.
✅ Pitching fresh starts can inspire clients to update their projects.
✅ Providing value in marketing campaigns strengthens client relationships.

00:00 New Year's Marketing Ideas
00:55 New Year's Email Campaign
03:07 Planning Call Offer
04:58 Rates Lock-In Offer
06:58 Refresh Testimonials
08:15 Best Of Social Campaign
11:48 Refresh for 2025

[EnduringMediaLLC]

4:30 Such an awesome and strategic approach! Thank you for the awesome advice Marc 🤘🏼

[psyrixx]

I sent a New Years "business in review" email yesterday and it's gotten a lot of great feedback. Going to keep a lot of these other things in mind as well. 🙂
Happy New Year Marc!