How to find the The Ultimate Fishing Jacket and Bibs - Simms

Little compares to the feeling of staying warm and dry while facing the elements head on. Our men's Challenger Insulated Jacket and Bib helps you savor every day on the water or ice, no matter how cold or wet the weather may be.

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[RFseeker]

I just bought this set today along with the Challenger Hoody

[deadbilly]

So has anyone tried Simms? How do they hold up?
Are these being plugged by Keyes as a sponsor or are they saying " hey guys, these are badass, get yourselves some!"?