The Impact of Art Direction in Film

Art Direction is SO important for creating a world and characters that feel real and engage your audience. I hope you get some good insight from this video. Get out there and start crafting your film's world!!

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Music from Epidemic Sound.
Shot on Sony a7iii.

Film clips/frames used:
(I'd highly recommend all of these films)

[SaraSamy]

“Art directors creates characters and stories but instead of doing it with words like a writer or composition like a cinematographer, they use objects, settings, colors and little details.. its somewhat subconscious ”
This briefs all the job, thank you for the great video!
From Egypt.

[DodaGarcia]

That observation you made about how art direction creates the character by using objects and details reminded me of how Alan Moore gives highly detailed instructions on what the artist should include in the scenery for the comics he writes.

[willynkya]

This was really helpful. Currently we are working on a student film, and I got the role of an Art director, at least now i know what i need to do.Thanks
Writing from Tanzania, East Africa

[abo_cad]

hey, I loved this video !!! I'm an art major trying to learn more about the film industry and have been super interested in Art direction/ Product designer and your video gave me a clearer idea of what the art directors do!! thanks for the awesome vid :)

[MK_savesoul]

3:00-4:00 caught me off guard because about a about yr ago I would notice little things like lightning and angles in films so my mom picked up on that later recommending i should work with photography...on the other hand I appreciate so many other things creatively so IDK if I wanna be a photographer, creative director, artistic director, designer or what! But this video did help me understand this niche a bit more so thank you for that

[niksaboskovic]

i just cant get the differences between
art director
production designer
and set designer
and what knoweledge/ or degree i should have studied ( which university)
or can i do master on it, for example if i studied architecture university...
whose working on giving the main idea and designing set and scene for the theatres, music videos and concerts?

[abbeyp]

thankyou sm for this video! my dream is to be an art director and this was so inspiring!!

[briannarauch]

This is amazing... I am getting my BFA and hope to be an art director/work in the art department of films, so it was great to hear from you and someone who works closely to art directors!

[Aasifrangrez]

One Of The Finest Video On Filmmaking and Art Direction.
Thank You 🙇‍♂️

[miuccia.w]

thanks for the video! i've always appreciated these small details in certain movie scenes and how they add to the meaning of that particular scene. i had no idea that art directors were a thing and its now something that i can appreciate even more and perhaps even aspire to become in the future :)))

[leilanynaliel]

I loved the video, everything is perfect. The way that you explain how important art direction is, the films and scenes that you choose were great, the music is so good, and I really appreciate what Garrett said cause it's not the same to read something that some buzzfeed post says about the job than an actual person who work at it. I would like to know more about how got into cinematography, what he studied, his personal experience basically.

Thank you for making such a good video, I'm going to suscribe and watch more of your videos and if they are the same quality as this, you deserve better.

[abhinavdang]

this video is under rated af! 5 star work dude.

[DodaGarcia]

Aw the friend is so nervous!! Glad he agreed to participate, that was great insight.

[invidioustv]

PHENOMENAL VIDEO. You're so passionate about it and I love that. Keep up the great work man your account will blow up soon enough!

[eliserundlet]

Thank you so much for this video. You described it perfectly! Now I know the name of exactly what I've always wanted to do.

[anisofi]

Amazing video. Applied for Art Direction this Autumn and hopefully I'll get in. Passed the "audition" or tasks, I guess. Successfully went through an interview and now waiting for answers that will come within the next month. Personally believe Art Direction is something beautiful and I want to express that as well, thanks!

[sarangpatwarddan]

This was really a helpful video. Thank you for sharing!

[MariasAesthetic]

this video is so good and so helpful, thanks so much for making it!

[twadairart]

Great taste in movies! I love wristcutters a love story. I don't know a single person that has seen that movie aside from my brother and I! Nice Video! One beginning creator to another, I enjoy your videos! I'm going to Hit that Subscribe! Keep up the good work!

[barbarasamuel]

from all the videos that ive researched on this topic, this was the best one! thank youuu