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Mendelow’s Stakeholder Mapping Matrix
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For a given project or organization, identifying and managing stakeholders is a key activity to guarantee high chances of success. However, both stakeholder identification and management, while also optimizing resources, is tough without appropriate frameworks and methodologies. Mendelow's Matrix is one of the tools that can be used to conduct such stakeholder analysis.
In 1991, Prof. Aubrey L. Mendelow, from Kent University's Graduate Management School published a chart in one of his papers called the "Stakeholder Matrix".