The Exquisite Gucci Campaign

“I’ve always been charmed by cinema. For its power to tell stories that can probe human adventure and its drift,” begin Alessandro Michele’s notes on the new Exquisite Gucci campaign, which draws inspiration from a series of iconic films by the late, celebrated sculptor of genres, Stanley Kubrick. Scenes are revisited by the Creative Director and reinhabited by looks from his latest collection for the House, paying homage to the past through imaginative infusions of the present. “I’ve always imagined my collections as films able to convey a cinematography of the present: a score of stories, eclectic and dissonant, that can sacralize the human and its metamorphic ability.”

Creative Director: Alessandro Michele
Art Director: Christopher Simmonds
Photographers & Directors: Mert & Marcus
Models' Make up: Thomas De Kluyver
Models' Hair: Paul Hanlon

With thanks to University of the Arts London, home of the Stanley Kubrick Archive, Warner Bros. Consumer Products, and the Stanley Kubrick Film Archives.

2001: A SPACE ODYSSEY and all related characters and elements © & ™ Turner Entertainment Co. A CLOCKWORK ORANGE, BARRY LYNDON, EYES WIDE SHUT, THE SHINING and all related characters and elements © & ™ Warner Bros. Entertainment Inc. (s22)

Replicas of the original costume designs curated by Milena Canonero and Charlotte Walter

MUSIC

"Title Music from A Clockwork Orange"

(from Purcell's "Music for the Funeral of Queen Mary", arr. by Wendy Carlos)

Written and performed by Wendy Carlos, Rachel Elkind

Published by Tempi Music

Performing Rights:  BMI

Courtesy of Serendip LLC



"Clockworks (Bloody Elevators)"

Written and performed by Wendy Carlos, Rachel Elkind

Published by Tempi Music

Performing Rights:  BMI

Courtesy of Serendip LLC

[lbermdz]

My two favorite topics together: Cinema and fashion.

[LawrenceAdams]

As a horror movie fan and a lover of fashion this is the dopest thing I have seen from any high end brand

[saat.]

TBH the details and re making of Master Stanley Kubrick make goosebumps here, Also if you saw all he's movie you know he was much further in Time

[Phxl_]

bro the clockwork orange gives me so much goosebums

[fallacydany]

I thought it was the original footage for a second. Nice job.

[NadiaKirkh]

Michele is a genius in fashion! Really unique!

[LoveHandle]

“Come wear Gucci with us Danny, forever and ever and ever.”

[ros]

Ok. I bought few days ago secondhand article of the fake fur of the first scene and I was searching for info. I’m speechless. Alessandro Michele, you gave me goosebumps.

[hagglemyivan]

Why is this being released again months later and after the designers exit?

[tallspicy]

Sweet barry London .... lesser known by most

[xavierclarkxoxo]

time to make some movies and tv shows!!!

[muhamadfikrim]

What a combination between a horror movie and fashion!

[BoomaDoom]

One of many examples I like GUCCI!

Self, when I can't afford it)

[citizensnid]

I think I'm getting the Kubrick vibe

[natalialyogkihART]

Стенли Кубрик и Гучи, качественная вариация на фильмы и моду)) ❤

[franciscozubillaga]

DOPE. Mixed with Stanley Kubrick's films.

[douglasdennett]

This viewer loves the idea along with other's... Must have World Class Norwegian Jazz & Pop Vocalist - Ms. Angelina Jordan - Next Gucci Model...