How Apple and Google Became Rivals

If you’ve shopped for a smartphone recently you probably had the choice between buying an iPhone or an Android device like the Google Pixel. And you could probably guess that the companies behind those devices, Apple and Google, are fierce competitors in a number of areas. But that hasn’t always been the case. Because before the smartphone wars, Apple and Google were very close business partners. Actually, the book In The Plex, written by Steven Levy, claimed there was so much overlap that it was almost as if Apple and Google were a single company. Because in 2001, when Google was still a three-year-old startup, its cofounders Larry Page and Sergey Brin approached Steve Jobs and actually asked him to become Google’s CEO. But of course Jobs already had his hands full with Apple and PIXAR, so Page and Brin decided to appoint Eric Schmidt, one of Google’s directors, to the position of CEO instead. But Steve Jobs did offer to serve as a mentor to Larry Page and Sergey Brin. And this began a very close relationship between Apple and Google. Jobs even persuaded Bill Campbell, who served on Apple’s board of directors, to coach the leadership team at Google, including Eric Schmidt, in order to help them succeed.

[m_shaf]

Ah, the days when YouTube was an official iPhone app...

[dplayzz]

Apple said: Google u suck
And Google said: no u

Thats how they became rivals.

[mark-ynpo]

In 1:41 Jobs had teased the NOTCH on the iPhone with his brand new hair cut all those years ago.

[jo_qYT]

I wish Apple Brought back the YouTube app from iOS 5

[KeemySmith]

Jobs: I'm going to destroy android.
Google after Steve jobs dies: ha u can't destroy us now!

Tim Cook: hold my apple

[DeepThought]

Now I fully understand why Jobs and Apple has their approach as far as controlling everything with their hardware and software after what happened when Jobs worked with Gates and Google.

[snowcoalRC]

this is a good thing. competition drives innovation

[harshvardhangodara]

I got the vibes from GTA Vice City the time when Lance betrays Tommy
" This vice city tommy, it's all bussiness"

[strxwberrysalad]

Steve Jobs was basically the Innovation inventor. i wish Steve Jobs is back

[RobbertsTravelGuides]

Steve is my Hero, Noone else. You where the best and smartest!

[oswaldoacuna]

Everyone can agree that Mac is better than chrome os

[AidenLafleur]

Internet company: exists
Apple: I dont like you, wanna become rivals?

[emerald]

No one can be complete dominance in spite of how Jobs think there will always be competition, and it’s good for the majority of consumers.

[helium_uwu]

literally every tech company is ripping off apple now. kinda sad

[lowkeygaming]

Thanks for the info. Now I know why Steve is calling android as a stolen tech

[olivesouch]

Nokia: (Listening to Lofi Radio with noise cancellation headphones)

[shadowpresident]

Steve Jobs wanted to act like the development of Android was somehow a huge betrayal, when in reality it's just the next iteration of what he did. The original Mac was of course a clone of the Xerox Alto, which itself leaned heavily on the Stanford Research Institute developed mouse. That's how the industry works. C++ was an extension of C, which was based on the earlier language B, which was derived from BCPL...

[kp-lzpn]

Funny how I have a iPad and a android device

[XFatherGod]

So everyone has been copying Apple from the start 😂?

[cluelesss]

Google: u suck
Apple: u too
*1 pandemic later*
Google: ur cool let’s be together
Apple: sure