Why Microbrands Are Destroying The Swiss

Microbrands are slowly taking over the watch industry. They're offering value and designs that the Swiss simply cannot compete with. Today we'll take a look at some incredible microbrand watches made for enthusiasts.

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[NazidKimmie]

Wow, this is what watch reviewing and fandom should be! Brands and watches I've never heard of (some of them at least) that are stunning and individual. I'm currently on the hunt for a stylish but colorful dress watch.. some of these fit the bill nicely. Thanks for showcasing them!

[sweetcorn]

I recognise that footage. The show was a great showcase for the microbrands. It was also an opportunity to try watches you didn't know you wanted. You're right about Brew. Congratulations on your Baltic, shame they didn't give you a baseball cap. 😂

[hifi-enthusiast]

I own several microbrand watches. But I have to say some of the brands presented in this video have really weird, garish brand names paired with a rather high price point. I would rather buy a nice Certina, Mido or even a Seiko than something named Dennison, Duckworth or OOO. But maybe that's just me.

[MyRetroWatches]

Would love to know some of the movemetns in some of these. Hopefully not to many NH! some lovely peices you shown here though thanks.

[pczYT]

Amazing selection! Ask Baltic guys for the Aquascaphe Dual Crown, I'd love to see them

[WatchTheFeck]

The dials of the Dennison collections were epic.

[nick.newman]

I like a lot of micro brands but wouldn’t pay anything over $350 cad for one tbh

[maxinahunt]

You’re absolutely right! Microbrands are taking over. Better prices, good quality and much more fun! And that fire in my pocket is never ending!
Now I wasn’t there obviously but from your great review the Dennison looks very impressive! Much nicer than the Baltic. I saw the stone dial in TO and it felt like a Walmart watch. This Dennison features the stone first with a simple design. Nicely done.
Nevada, Nevada, Nevada….❤❤❤❤ a green limited edition Spider is calling to me. And the blue Depth Master 😍
Victorinox was one of my first watches.
Möels!! I just discovered them last night on line. Oh my! So nice the rectangular one, 528!! Did you see how they came up with the design? The “golden ratio”? All sold out on line. Should have got you to buy me one….
Mondain, well yea, they are a bit mundane…..
Studio Underd0g…..I’m still a bit out of joint with them. I need more time to get over it. I will forgive them when I get my avocado.
Venzianico - all the good ones are too big.
OOO - did you see the inscription inside the Quaranta dial?
Brew were fabulous in TO as well.
I’m not a fan of Baltic divers. Their strength is in their regular watches: Hermetic, MR, Prismic and HMS. Great choice with the all silver. Now you’ll need some more straps for it!!
Great video!

[EEE_MMM]

Yay for not getting scammed 😂 Done really cool watches here. Must have been an awesome gathering to attend!

[duckworthprestex]

Good to see you Keiron. And really great to see who was showing what at the show, as I didn't get around to look So your summary was really helpful. Of your top 5 i was delighted to be included. Taking my own out of the equation my favourite of the 5 was the Brew Metric. very stylish indeed. Please let me know if you need anything. N

[Jack-lmds]

Really like your videos. Can tell you're a down to earth fella into his watches. No glazing Patek and Rolex, just showing nice pieces anyone can realistically save up and get. Consider me subbed. As an Irish man I think I have to put Nomadic on my buy list, that silver Turas is really nice.

[vishaalkannan]

You seem to be a simple man that's passionate about watches.. subbed!!

[natusMCMII]

Only slightly over one minute into the video and you already caught me with these Benjamin James watches! Never heard of the brand before but I love the design! This might be an upcoming addition to the collection!

[marlinwatches]

Great review of so many watches in a short video, nice work.
Some of them looked expensive when you look at the basic styling and some have risky designs which commercially could catch a cold.
Overall a diverse collection 👍🐟

[markwright]

Great video, thanks! Like your top 5. Personally really, really like Maen a lot Have a Brooklyn 36 that i adore. - fantastic, luxury feel and finish! Would like to maybe pick up another from them but not sure which. Would appreciate your reviewing their pieces, please!

[samnova]

Nice review. I have the Benjamin James Dark Blue with quartz movement. Interested in getting a BEAUBLEU Ecce Lys French microbrand next.

[MichaelPretty-dg]

Excellent video, thank you. Good choices, but three of what were my highlights of the show are missing from your selection - Awake, Atelier Wen, and Hegid - the Son Mai watch from the first of these was the one I fell in love with and have since ordered.

[Jessegarseeya]

Should I get a manhattan or scarifour? I think both watches fit what I’m going for, what watch appears more refined?

[WatchesCanBeFun]

Congrats on new Baltic! The top 3 are so tempting, I love the charm of the depthmaster!

[ignaciopadilla]

the Dennison watch looks amazing with the tiger eye dial.