SaaS Marketing: Why Proximity to Market is Important

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While tech companies pay a lot of attention to "time to market", proximity also plays an important role. Peter Cohen, managing partner with SaaS Marketing Strategy Advisors, explains the benefits of proximity in this video from OpenView Venture Partners.
  1. OpenView
  2. saas
  3. software as a service
  4. marketing strategies
  5. 2011
  6. peter cohen
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