Don't Make This Terrible Mistake: Sherwin Williams Interior Paints Unveiled

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Hi, I'm Jeremy Vassar. I've been painting homes for over 20 years, and I want to help you with your painting projects. My brother Josh and I work together to make painting easy for DIYers and homeowners like you.

I've painted everything—from small rooms to entire houses—and I've tested tons of different products. On this channel, I'll show you all my tips, tricks, and honest reviews.

I know anyone can say anything online, so here’s my story to help you see what I can do.

Jeremy Vassar's Painting Journey
Age 15-21: I started painting schools in the summers with my brother Josh. This is where I learned the basics.
Age 21: I graduated from Temple University and started painting full-time with Josh.
Age 21-27: I worked up to 60 hours a week, painting high-end homes and a large retirement community—up to 60 units a year.
Age 24: Josh and I became co-owners of Handyworks Painting LLC, making our painting business official.
Age 24 (also): We started working with Danken, a company that does kitchens and baths. We still work with them today.
Age 25: We began working with Gemmi Construction, a high-end company. We still work with them too.
Age 28: I learned how to stain wood like newel posts, handrails, and steps
Age 28-38: I kept getting better, learned to work faster, and delivered even better results. We were also able to charge more for our work because of the quality.
Age 34: I started this YouTube channel to help DIYers and homeowners with painting projects.
Age 38: I launched "Paint Your Home Now," a community to help people paint their homes quickly and easily.

How many rooms I've painted (Best Guesses):
Bedrooms: 2,000+
Bathrooms: 1,000+
Kitchens: 300+
Exteriors (partial and complete): 300+
Family Rooms, Living Rooms, Foyers, Hallways: 2,000+
Closets: 3,000+
Wallpaper Removed from Rooms: 100+

I hope I can help you make your home look amazing with paint!
- Jeremy Vassar
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As a painter contractor for over 40 years the pro mar line is the best paint on the market my opinion. I use the eggshell finish most colors touch up very well and has a very nice sheen.

bartandersonsr.
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Thanks for the reviews of each type of paint SW has in their line and their differences. Although, maybe you can answer this as both my husband and I are dumbfounded:

My husband and I are building a brand new house from the ground up (new Sheetrock and mud and a coat of Kilz primer and sealer) and we were gifted with a deep base Emerald paint in our master bath. However, the color we were gifted was too light of a color so we went down to our local SW to have them tint it to the color we wanted, which they did. So, my husband, who is a building contractor and has painted thousands of cabinets, walls, and trim over the course of his career painted the first coat and it looked awesome, however we still could see areas where we needed a second coat, so we decided to paint the entire master bath with a second coat. The second coat, which came out of the same gallon as the first, is where things got bad. Once it dried, it looked as though the entire bathroom had been dry rolled and looks awful and are forced to start all over. We are hoping just another gallon of paint of a different brand (like Glidden Premium or Behr Marquee) will work over the top and won’t have to prime again.

Both of us are dumbfounded as to why the second coat did this - do you guys have any insights as to why or how this could have happened?

Thanks

psalm
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I’m a DIY guy that has used a few of these. I’m not a fan of Cashmere mostly because of durability, it will look shabby in short order. I too like Duration. I’ve only used Emerald Exterior, and it is great stuff. Finally I’ve used Emerald Urethane on cabinets and had great success, although I think I will give it a go on the next trim I do.

briand
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Sherwin-Williams should seriously consider letting you guys film in a store. This video alone just made me go by Sherwin-Williams paint instead of going to my local box store.

itscrapstick
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Get a gallon of designer edition on blue blood and a gallon of the exact same color in any other product from SW or thr competition and you'll see a benefit to it.. Maybe not for full repaints but the hide/coverage on accent walls is insane.

JK-mszt
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I love your quick & straight to the point videos! Thank you… Can you do one to explain the differences between all the paint types, i.e. Matte vs Flat vs Silk vs Satin? I’d like to know which option would be the best for being able to spot clean high-traffic areas — like kids fingerprints, etc.

colleencarter
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Your videos are a step above! The B-roll basement store was better than anything you could’ve done in the actual store because of the epic props and signs! 😂 And if that Emerald Designer paint changed itself to the perfect paint color before it painted itself on the walls, I’d definitely pay that much for a gallon. 😉

stephanie.treanor
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I sprayed miles of trim with pro classic and loved it. To each his own I guess.

Tbone.
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This was Great! Thanks Man. We use and love Duration all day long.

justincowles
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CHB we always used for ceilings then promar 200 for walls then for trim paint we used diamond vogul super quick 30 which works super good it doesnt sag super easy and touches up with a foamy roller very well and is a great tough surface. then for stained trim we just used 1 coat sanding sealer 2 coats laquer.

swere
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I used Cashmere a year ago and recently leaned some artwork against the wall and when I removed it it left areas where it looks as if it the frame corners pushed the paint and there is an area where I can see the original paint. Is that because I applied it wrong or the paint itself?

wendyruth
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I generally like SW paints... used Cashmere (white) eggshell for a tongue-n-grove ceiling in a family room and attached kitchen that came out very well.. more of a satin'ish look. It seems to be smooth enough to allow the occasional wet wipe down that a kitchen needs... yes, the ceiling. ;)

My go-to paints for walls is the Emerald line (usually satin) and their specific door & trim paint ( "HGTV" branded semi-gloss) for millwork and doors that is not shown in your lineup. Seems very durable and remains ever so slightly flexible to take knocks and dings. You can usually get them on sale a few times year... 20-40% off.

csimet
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Great video! I appreciate the reviews which makes my life much easier since I tend to over think these decisions.

JohnOHare-mg
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The Emerald trim urethane is top notch. It dries hard like oil, but water cleanup. I dont think there is a better trim paint and it's the best for doors and cabinets too. As far as Emerald for walls, its all I use. Worth the extra money.

miketyler
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Great stuff as always Mr. Jeremy!
Have you tried SW Premium ceiling paint? If so what do you think? I just used it on a nightmare bedroom make over I’m STILL working on and it’s pretty nice I think and pretty bright white🤷🏻‍♂️
Only other paint I’ve used in a long time has been Behr ( not enough room to explain half the problems I’ve had with this project because of that being the underlying paint from 22 years ago, but let’s just say it doesn’t like to be re wet! It just lets go!!)
I’ve got the walls in oil based primer now because of it🤬
I know their stuff has gotten marginally better and their ceiling paint is ok but I won’t touch any of it anymore, I’ve had enough.
Which line from SW would you recommend for a flat wall paint for a bedroom? I get great pricing from my local SW ( the chick there digs me😉lol)
I don’t wanna get too crazy but want to use something that’s good, covers well, sticks well, and holds up. What’s your favorite?
Thanks!

Mrfingersalute
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Appreciate this video. Helps me avoid wasting money on bad products. I’ve had good luck with Emerald Matte. How does BM Regal Select compare to Duration and Emerald?

taxdad
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Our builder used cashmere. Our main color was moth wing (kind of a darker beige) and even the builder couldn't do touch-ups on it -- it was awful. I can't tell you how many times we had them try to fix the issues during the build. They ended up repainting some walls entirely... and we just gave up in other spots (I can still see touchup in a hallway 6+ years later, ugh). does the duration/emerald have this problem? I'm really super hesitant to do anything Sherwin Williams after that disaster... but they have a (dark) color I think I want to use for an accent wall in my bedroom....

cjdjkdietz
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We moved into a new home and the builder used paint contractors that used Sherwin Williams paint. We need a small amount (a quart) for touch ups and were told that minimum size would be a gallon for I suppose the ProMar paint. Would using the Duration is the same color and sheen be a suitable paint or will it differ on the wall when compared to the ProMar? Thanks for the great video.

rosemountbomber
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This video is awesome.

Can you do more videos regarding SW (great sayings and store simulation) but focusing just on wipe ability, cost, finishes and how they look on the walls, etc.

ingakerkhoven
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Thanks for the great content guys; always good to have some direction for an amateur painter like myself. I have a background in finished carpentry and guitar building, so my skills don’t exactly translate over to painting haha I did want to share my technique for removing those hi-hats and setting myself up for an easier re-install. Rather than removing the springs from the hi-hat cans themselves, and leaving the spring to hang, I like to leave the spring attached to the can, that way, when I re-install, I just push the spring up with the pliers, and attach to the can - I found that the hole is easier to get the spring seated properly, and I have more control by pushing up instead of pulling down - and if the spring slips, it doesn’t go flying haha Maybe I’m doing it wrong, but that’s my method if you wanna try it out! Oh, also, a 3M scuff pad, and a can of enamel spray paint goes a long way too - I just remove all cans, spray, and then reinstall for a super clean look that matches with the new paint, or can add a contrasting color, depending on what the customer wants. This can either be a small up-sale, or some extra value that the customer will love and only costs around half an hour of actual working time. Anyway, good luck on the channel, and thanks again!

calebbigler