The Importance of Brand Personality ♈

In this episode, Christo talks about the importance of building a brand personality. Plus, some exclusive footage of the Basic Bananas team as they share the characters they’ve loved throughout their lives.

Highlights
0:00 Why is brand personality important?
0:56 Behind-the-scenes at our HQ
3:12 Virtual team favourites

Who’s your favourite movie or book personality?
And what’s your brand’s personality? Brainstorm with us 💡

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