Exclusive! The Dealer Prices of Rolex, AP & Patek Philippe Watches

Today we're revealing the WHOLESALE / DEALER prices of a variety of luxury watches (Rolex, Audemars Piguet, Patek Philippe) being offered on watch dealer chats and groups as of 6/13/2023.

*DISCLAIMER - These watch prices are based on offers on 6/13/2023 and do not take into consideration any service, shipping, processing, or markup.

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00:00 Dealer Watch Prices Revealed
00:34 Rolex GMT-Master II "Batman"
01:50 Audemars Piguet Royal Oak 15510ST
03:34 Rolex Datejust 126300
04:47 Rolex Yacht-Master 126621
05:40 Patek Philippe Perpetual Calendar 5320G
06:46 Breitling Chronomat
07:42 Rolex Submariner 124060
08:46 Rolex Day-Date 228238A
10:43 Omega Speedmaster "Dark Side of the Moon" Meteorite

[rafaelbernal]

From my experience the margins are not this thin. I have offered LB watches for sale and consignment and their offers reflect min 20% profit margin.

[stevepiccinnin]

The margins aren’t right.. and if what your saying is true.. how could a dealer survive? If a guy sits on the inventory for any length of time he’d be upside down in a short period .

[Satoshi.Nakamoto]

He's talking bullshit.
The buy in prices are way much lower.

[closer]

Nets you a couple hundred bucks??? Like hell. More like a grand to $1200

[richardwarren]

I suspect Avi is making a bigger margin on watches bought from collectors, over and above watches offered by other dealers in dealer Facebook groups. Every time I’ve attempted to sell a watch to a dealer, I’ve been offered way way less than market. That said, I really appreciate Avi’s discussions about the numbers like this.

[suds]

Secondary watch market is dead .. Rolex shouldn’t sell above retail … drop drop dropping … just saying 😅

All YouTubers telling folks how it’s worth more than retail

[robkavanaugh]

LB offered me $11, 500 for a never worn 41mm Fluted Blue Stick Dial Jubilee 126334 with diamonds. Less than retail! Seen them listed for just under $15, 000 - those are almost AD margins!

[darellhunter]

Excellent content showing the numbers and real life examples. Also a great video length with timestamps for catching content between meetings. Great job brother!

[jasonjolly]

Very skewed post. Very rarley do you guys buy from chats a day to day. Chats are more for calls. Those are great margins on flips. When you guys buy to stock you buy aggressive usually from the public with significantly higher margins 3-7% higher. I want to know what your avg price you buy from customers. Regardless I don’t think your margins are high, however they are higher than suggested in this video.

[UnseenHero]

Love the bumbers and real life examples. I appreciate the inclusion of the breitling and Speedmaster.

[thereissomecoolstuff]

Nobody talks numbers like you. This is wonderful for someone like me who is looking into my first luxury watch. Can you do some models that are recently discontinued. Milgauss style stuff. Also what are the new art dial watches doing. Thank you Ari, luxury Bazaar for the win.

[kosar]

Aloha, just found you. New Subscriber! Your content transparency allows viewers on the OTHER SIDE of the fence to understand margins which allows us at least some negotiation power. Keep it up!

[kbzee]

Great show my brother! Could due a video and expand more into AP models that would be awesome thanks

[AndyColeman]

Can you do another one of these for these models:

Rolex: (talk about new vs used as well)
Panda white
Panda black
Pepsi

RM:
67-01

Ap:
Royal oak blue dial (not anniversary)

[auxmike]

This was really good, Ari!
Please do more.

[AdrianCiubotariu]

people will always look at the secondary market and think "If i were there, bla bla bla" like this would be a single person operation, done without legal and financial oversight. kudos for the transparency. it's a breath of fresh air

[SheikhOFJorDan]

Do a video on royal oaks under 40k or a video on pateks under 40k

[frankphilpot]

Quite true Avi, you're in the upper echelon of dealers of luxury watches, therefore your expenses are alot higher.
People don't realize how small the margins are on alot of watches, therefore you have to turn them over quickly
Really nice work today, looking forward to the next podcast.😊❤👍 👏

[NINE]

What happens if you buy a Royal Oak or comparable at the top of the market and it drops $20k before you sell it? I doubt the market moves that fast, but, it seems like a serious risk if you buy significant inventory at this price point across several brands/models. Thanks for the education.

[mojaal]

What are the watches where you have the highest margins? And you mentioned that LB could lose money if the watch sits in your inventory for too long. Is that due to LB purchasing their inventory on credit or lost opportunity costs?