Watch Dealer EXPOSES The Rolex Watch Market!

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Welcome to The Honest Watch Dealer Channel - here to educate and entertain watch lovers from every corner of the globe.

As the Founder and CEO of The Luxury Watch Company (the Norths leading independent watch company) The Honest Watch Dealer gives the real-time perspective of an active dealer.

We’re constantly interpreting and analysing the daily trends of the luxury watch market, before consolidating, then broadcasting to our loyal viewers.

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Charlie (THWD)

[Nordic_Sky]

"The flippers have their hooks into the ADs." Translation: they are kicking money back to the AD. Simple as that.

[clubsportlarry]

Anything but the honest watch dealer. The prices are a joke. These guys are crooks. And talk rubbish.

[stu]

You raised a very good point, purchasing a high-end watch should be an experience in life, for some people it’s a huge amount of money, and they may only spend that once on a watch which they keep for life, Rolex and Patek, and all the A.D.’s have conspired to make the purchase of a high-end watch as tiresome, transactional and unpleasant as can be. Well as the market tightens I hope they all suffer. As a watch enthusiast they have destroyed my pleasure.

[capt]

Really nice bloke until you try and sell one of their watches back to them. Different story then….

[Simontuekaer]

Man saying pepsi is gonna go, like people have said for 3 years.
Their best selling watch, and an icon for Rolex?
It's not gonna go anywhere😂
Dont buy watches for investments, buy stocks that goes up 6-8% a year, and buy the watch you love :)

[ajcan]

It’s about time and we’ll get watches below retail price

[Lsi]

Talks about flippers like he’s not one lol

[paulprestidge]

It's amazing how you hype the watches that you have in stock. Rolex have produced the Pepsi for years, do you seriously think they will admit defeat and stop it's production. I think not.

[deannoble]

Really liked this more conversational format.
And as ever always good to get your update on the market.

[Lawrence]

No butt licking for me..
Take my money and give me the damn watch...a lot of lack of self-respect in getting Rolex from AD's these days.

[Kogemate]

10:53 (Swiss living in Geneva speaking) Actually, one of the biggest challenge for rolex is to find employees for their manufacture. The Geneva region (Swiss and French) is way too expensive to live for people working in manufactures. Rolex owns a lot of land in Geneva but decided to go in a bi-lingual region more in the heart of Switzerland (far from big cities) so they can attract employees who would have never accepted to decrease their quality of life.

[jayowen]

Rolex aren’t reacting to current market conditions; they’re a 100 years ahead in their planning 😂 they wouldn’t be the most successful ‘charitable’ conglomerate ever if they weren’t. They’ll starve the market and take a short term loss (and I’m talking a couple of decades) for the sake of a long term future. They’ll protect the integrity and scarcity of the product. They’ve diversified their income by buying Bucherer, among other companies and so have no expedited need of revenue from watch sales in a failing market. Video is massively short sighted and way off the mark.

[laminelachhab]

Rolex “official figures” of x per year. Can you refer me to that source please I can’t find it.

[yrsinthegame]

Prices going down down down ! a race to the bottom !

[B_M]

Not only play the game but also put up with arrogance and rudeness of sales people. This is out of control. But only in the US in our experience. We were in Europe this summer, and they were incredibly nice and they did not play any games. They had watches to sell and sold them. Plain and simple.

[JA-mqti]

I do not like playing games, I went with other brands. Quite happy with my Breitling and Panerai! In store experience was phenomenal. I was able to choose the watch I wanted and walked out with it.

[RichardFleming-wutz]

Total scam, just buy nice watch and where it these tools are only there to inflate prices

[dlhussain]

If there are no flippers how you gonna get new Rolexes for stock?

[streetmoney]

Hearing them say watch and investment in the same sentence is total cringe 😬 even Rolex has publicly stated that their watches are not investments.

[singlendhot]

I've rarely seen grey market dealers lowball sellers more than Charlie and his gang.