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Write Cold Emails That Get Responses
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It's cold email tear down time! This week, Raj and Tyler dig into what makes a good vs. bad cold email, and share 6 tips on how to write cold emails that'll put numbers on the board.
Key insights
📧 The key to successful cold emails is learning how to consistently put numbers on the board.
📧 "So many people out there say your emails have to be short if you want it to be effective. Four lines or less, in fact. Well, here's an email that's four lines or less, and it was ineffective. Why? Because nuance still matters."
😄 It's always a good idea to start a cold email with a personalized compliment to grab the recipient's attention and make them feel special.
💡 Personalization in cold emails is crucial for connecting with the recipient's needs and interests; otherwise, the email falls flat.
💡 The use of small images or quick videos in cold emails can help clarify what a solution does and how it can be helpful, as a picture is worth a thousand words.
💡 The use of personalization and referencing a specific post in a cold email can make it more effective in grabbing the recipient's attention.
🖼️ Including relevant and well-done personalization, along with an image, in a cold email can help convert prospects into customers within a short period of time.
📧 Customizing emails to tie to a prospect's value proposition can result in highly impactful and repeatable communication.
Skip through the funnel:
0:00 Intro
1:05 Top funnel
2:41 Mid funnel
4:00 Bottom funnel
6:32 The Close
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ABOUT SALES FEED
--------------------------------
Sales Feed is a media network for a new generation of sellers, brought to you by Vidyard.
We know that B2B selling is a tough gig. It’s highly competitive, mentally exhausting, and what works today may not work tomorrow. We’re here to help with fresh perspectives, timely insights, and comic relief to help sellers stay sand and get ahead.
--------------------------------
FOLLOW US
--------------------------------
#b2bsales #prospecting #coldemails
Key insights
📧 The key to successful cold emails is learning how to consistently put numbers on the board.
📧 "So many people out there say your emails have to be short if you want it to be effective. Four lines or less, in fact. Well, here's an email that's four lines or less, and it was ineffective. Why? Because nuance still matters."
😄 It's always a good idea to start a cold email with a personalized compliment to grab the recipient's attention and make them feel special.
💡 Personalization in cold emails is crucial for connecting with the recipient's needs and interests; otherwise, the email falls flat.
💡 The use of small images or quick videos in cold emails can help clarify what a solution does and how it can be helpful, as a picture is worth a thousand words.
💡 The use of personalization and referencing a specific post in a cold email can make it more effective in grabbing the recipient's attention.
🖼️ Including relevant and well-done personalization, along with an image, in a cold email can help convert prospects into customers within a short period of time.
📧 Customizing emails to tie to a prospect's value proposition can result in highly impactful and repeatable communication.
Skip through the funnel:
0:00 Intro
1:05 Top funnel
2:41 Mid funnel
4:00 Bottom funnel
6:32 The Close
--------------------------------
ABOUT SALES FEED
--------------------------------
Sales Feed is a media network for a new generation of sellers, brought to you by Vidyard.
We know that B2B selling is a tough gig. It’s highly competitive, mentally exhausting, and what works today may not work tomorrow. We’re here to help with fresh perspectives, timely insights, and comic relief to help sellers stay sand and get ahead.
--------------------------------
FOLLOW US
--------------------------------
#b2bsales #prospecting #coldemails
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