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Getting Players to Care: Using Narrative to Drive Retention
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In this 2014 GDC session, Pixelberry Studios' Kara Loo and Royal McGraw explain High School Story's strategy of using drama, romance, comedy and cliffhangers to drive user engagement and retention.
GDC talks cover a range of developmental topics including game design, programming, audio, visual arts, business management, production, online games, and much more. We post a fresh GDC video every day. Subscribe to the channel to stay on top of regular updates, and check out GDC Vault for thousands of more in-depth talks from our archives.
GDC talks cover a range of developmental topics including game design, programming, audio, visual arts, business management, production, online games, and much more. We post a fresh GDC video every day. Subscribe to the channel to stay on top of regular updates, and check out GDC Vault for thousands of more in-depth talks from our archives.
Getting Players to Care: Using Narrative to Drive Retention
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