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Do This 1 Thing To BUILD A SOLID MARKETING TEAM From Scratch #

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There are many skillsets and personality types needed when creating your marketing team.
But, when you’re just starting out, you probably don't have a limitless budget to hire a wide variety of marketers with vast experience and specialties. Instead, you most likely only have enough money to hire a handful of marketers.
If this is your case, then you might want to focus your energy on finding candidates that are willing to wear many hats on your team. Ideally, you’re looking for people that can compliment each others’ skillset.
In my experience, successful marketing teams normally consist of a mix between analytical and creative people.
So, for example, find candidates that are extremely driven and capable of producing different types of content on their own, whether it be illustrations, written content, video, or other assets that your team requires.
And candidates that can plan projects, but can also implement, monitor and analyze those campaigns.
Hiring people that are willing to go outside their comfort zone and try new things, that have the desire to learn quickly and do it with a smile on their face, is what will determine the traction and success of your company.
But, when you’re just starting out, you probably don't have a limitless budget to hire a wide variety of marketers with vast experience and specialties. Instead, you most likely only have enough money to hire a handful of marketers.
If this is your case, then you might want to focus your energy on finding candidates that are willing to wear many hats on your team. Ideally, you’re looking for people that can compliment each others’ skillset.
In my experience, successful marketing teams normally consist of a mix between analytical and creative people.
So, for example, find candidates that are extremely driven and capable of producing different types of content on their own, whether it be illustrations, written content, video, or other assets that your team requires.
And candidates that can plan projects, but can also implement, monitor and analyze those campaigns.
Hiring people that are willing to go outside their comfort zone and try new things, that have the desire to learn quickly and do it with a smile on their face, is what will determine the traction and success of your company.
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