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Companies In China Can Hire Virtual Influencers For $14k A Year
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Chinese companies in Beijing have gone wild over Virtual spokespeople, Influencers or Brand Ambassadors, 3D animated characters much like Hatsune Miku and Luo Tianyi who can be used to advertise their brands without the negative consequences of using celebrities such as Deng Lun. Baidu is expecting this industry to jump to 10 billion USD in the next 2 years as more companies scramble towards the new fad.
00:00 Introduction
00:17 What is a spokesperson/Brand Ambassador
00:44 Hatsune Miku
01:09 Why Change to Virtual Brand Ambassadors?
02:11 Cons/Drawbacks to Virtual Brand Ambassadors
02:47 Conclusion
00:00 Introduction
00:17 What is a spokesperson/Brand Ambassador
00:44 Hatsune Miku
01:09 Why Change to Virtual Brand Ambassadors?
02:11 Cons/Drawbacks to Virtual Brand Ambassadors
02:47 Conclusion
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