What Is Conversion Rate? Conversion Rate Calculating

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In the world of business, it’s all about sales which must mean it’s all about conversion too. From converting a potential lead to a customer and an ad view into a sale, understanding conversion and making it happen is an essential.

One of the best ways to measure the success of a product, service marketing approach or just about anything else is by using conversion rate. By understanding conversion rate it becomes possible to implement new marketing techniques while optimising these methods to make the most of your marketing spend.

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