Using Advanced Analytics to Predict Member Terminations and Inform Retention Strategies

In this HCEG Webinar Series event, Kevin Deutsch, GM, SVP of Health Plan Cloud at Softheon, Ferris Taylor, Executive Director of the HealthCare Executive Group, and Paul Wingle, VP of Individual & Family Plans at Aetna/CVS Health will present lessons learned during the 2022 Open Enrollment period, share how Softheon’s predictive analytics technology can serve to prevent lapses in coverage due to non-payment of premium, and discuss steps health plans can take to proactively intervene and retain their members.

Attendees of this live webinar will:

1-Be presented with insight gathered from the 2022 Open Enrollment period
2-Receive an overview of Softheon’s predictive analytics model
3- Understand key risk factors for terminations due to non-payment of premium – both on and off-exchange
4-Appreciate retention strategies health plans can use to maintain at-risk membership
5-Learn other ways health plans can use strategic investments in predictive analytics in other areas besides member retention